Associate Director, CRM Product Owner (4 positions)

Novartis•East Hanover, NJ

2d•$156,600 - $283,400•Onsite

About The Position

Novartis is seeking an accomplished product management leader with experience in transforming CRM capabilities within commercial operations. This role supports the strategy, development, and delivery of priority CRM capabilities across the US CRM ecosystem. The Associate Director partners with business, peer SPT and technology teams to translate customer and field needs into clear requirements, manage a prioritized backlog, and drive execution through agile delivery. This role aims to improve how Novartis engages customers by prioritizing process improvements through scalable technology enhancements, analytics, and user experience updates, while ensuring solutions meet governance, privacy, and compliance expectations. This position is located at East Hanover, NJ and requires 10% travel.

Requirements

Bachelor's degree in related field is required
Proven success in driving product management capabilities for large-scale CRM implementations.
5-7+ years of experience in product management, technology strategy, innovation, or leadership roles, preferably in the pharmaceutical, healthcare, or CRM sectors
Deep understanding of the CRM landscape (Sales, Marketing and Service), including Salesforce (Agentforce, Marketing Cloud, Health Cloud, Data360, Core platform), Veeva, and the major and evolving players in the ecosystem.
Understanding of CRM, AI, and Data platforms and architectures (e.g., Salesforce, Salesforce Data Cloud, Veeva, OpenAI, Snowflake, or similar data lake technologies).
Experience being accountable for the operations of product management including backlog health and prioritization, agile practices and ceremonies, and driving strategic innovation.
Excellent communication skills with the ability to build stakeholder buy-in and alignment.
Experience in AI-supported product management techniques including LLM supported user-story creation and process mapping
Ability to foster cross-functional alignment of key stakeholders to create/support a streamlined and collaborative commercial CRM strategy.
Strong analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions.
Ability to adapt strategies and approaches in a rapidly evolving technological landscape.

Nice To Haves

Master of Science and/or MBA preferred
Cross-Functional Collaboration
Customer Engagement
Customer Insights
Data Analytics
Digital Marketing
Market Research
Media Campaigns
Product Marketing
Stakeholder Engagement
Stakeholder Management
Team Leadership
Waterfall Model

Responsibilities

Own and deliver a defined product area: Lead end-to-end delivery of assigned CRM capabilities, such as field productivity, customer engagement workflows, and medical engagement, from discovery through release, hypercare, enhancements, and ongoing maintenance.
Translate business needs into requirements: Partner with stakeholders to gather, document, and translate insights into prioritized product features define user stories, acceptance criteria, and success measures.
Manage and refine the backlog: Maintain a healthy backlog (prioritization, refinement cadence, dependencies, definition of ready/done) aligned to quarterly/PI planning and stakeholder priorities.
Drive disciplined agile execution: Work with delivery teams to plan, execute, and track work; remove blockers; manage scope trade-offs; and ensure predictable, high-quality releases.
Improve processes and user experience: Identify pain points in current workflows and propose enhancements; validate solutions with users; and support change adoption with clear documentation and enablement.
Partner across business and IT: Coordinate with CRM product managers, architecture, privacy/legal, and commercial/medical stakeholders to align on requirements, sequencing, and release readiness.
Ensure governance, privacy, and compliance: Follow established governance processes and support risk assessments to ensure best in class solutions meet regulatory, privacy, security, and data standards.
Mentor and coordinate delivery resources: Provide day-to-day direction to extended team members (e.g., analysts, contractors) and contribute to capability building across the product owner community.
Support change enablement and adoption: Partner with training and communications leads to ensure releases are understood, adopted, and measured; incorporate feedback into iterative improvements.
Communicate status and outcomes: Provide concise updates on roadmap items, risks, decisions needed, and measurable outcomes to product management leadership and stakeholders.
Contribute to product strategy and continuous improvement: Demonstrate a deep understanding of market & industry trends, user feedback, and performance data to inform roadmap recommendations and operational improvements.
Maintain platform and domain awareness: Stay current on CRM platforms (e.g., Salesforce, Veeva) and evolving best practices; apply learnings pragmatically within the Novartis ecosystem.