Associate Director, Copywriting

DEPT®•New York, NY

1d•$139,200 - $160,000•Remote

About The Position

We are looking for an exceptional Principal Copywriter to help define the narrative direction of major campaigns, initiatives, and brand experiences. As a senior creative leader and expert practitioner, you will shape campaign narratives, messaging architectures, and brand voice systems that influence work across the organization. Partnering closely with Creative Directors, ACDs, Art Directors, Motion, Visual Design, and Strategy, you’ll help establish the creative standards that guide our most important work. This role is ideal for someone who combines exceptional writing craft, strategic thinking, and conceptual leadership with a deep understanding of culture, technology, and emerging creative opportunities.

Requirements

5+ years of experience in copywriting, brand storytelling, or integrated campaign development in an agency environment or related experience.
An exceptional portfolio demonstrating conceptual creativity, strategic thinking, and writing excellence.
Experience developing brand voice systems, campaign narratives, and messaging architectures.
Ability to influence teams, clients, and stakeholders through compelling storytelling and creative leadership.

Responsibilities

Shape major campaign narratives, messaging systems, and brand voice frameworks across key initiatives.
Lead creative development on high-profile projects, helping define the verbal direction of integrated campaigns.
Partner with Creative Directors and ACDs to develop breakthrough creative concepts and audience experiences.
Mentor writers and creative teams, helping elevate storytelling, messaging, and creative quality across the organization.
Explore and champion emerging technologies, AI-assisted creative workflows, and new approaches to narrative development.