Associate Creative Director, Copy

Grey US•New York, NY

1d•$75,000 - $185,000•Hybrid

About The Position

The Associate Creative Director, Copy will approach every brief with fresh eyes. You will create and inspire work that is superior across all channels, distinctive and famously effective. With a background as a Copywriter, you will set creative direction and offer hands-on guidance throughout client team projects, while displaying a cohesive understanding and can execute. Be an integral part of presenting the materials to clients and seeing the concepts through to production. Contribute to and supervise the development of concepts, pushing the team to take creative risks, creating work that is persuasive, unexpected, and exceeds client expectations, both in concept and execution.

Requirements

At least 7+ years of industry experience in a well-established, creative role with a proven track record
Agency experience working across all channels
Strong creative portfolio highlighting relevant/category experience
Solid verbal communication skills, with experience presenting to all levels of clients
Experience working with large teams in client-facing role
Excellent written and presentation skills
Able to handle multiple projects in a fast-paced environment
Comfortable leaning into the data and science across disease categories

Responsibilities

Demonstrate comprehensive knowledge of the client’s brand and the overall industry by leading in the briefing, concept, copy, and execution of cross-channel initiatives
Inspires copy and creative direction and provide ‘hands on’ support and an advisory role throughout all projects
Possesses highly advanced writing skills to effectively present a point of view, using logic, science+data, and a compelling storyline
Able to research and develop new tone of voice guidelines for brands, as well as write comprehensive guidelines
Provide creative copy direction and feedback to creative teams that ensures all work aligns with the client’s objectives and strategies outlined in the brief
Collaborate with ACD Art partner to develop conceptual ideas, lead the day-to-day team, and work closely with CD/GCD to ensure creative goals are being met
Partner with account and strategy teams to ensure that the task is clear strategically at briefing stage, that the deliverables & timelines are clear and that the needs of the client are being met
Participate and/or lead client meetings/presentations and develop client relationships
Taking direction from creative leaders on creative development; take guidance and rework appropriately
Work collaboratively with account and production team to maintain budgets and ensure that internal or client deliverables are executed on time
Setting an example for the larger team through setting high creative standards and overall involvement in the larger agency initiatives
Developing junior teams with careful and consistent feedback, mentorship and model behavior
Assist with onboarding junior employees – training them on team, agency, and client procedures
Remain current on latest creative trends globally. Stay curious about award shows, past and present case studies, production companies, and everything that is being created by some of the best people and companies in our industry. Only by gaining an understanding of what kind of work moves you and what it takes to get there, you will then be able to create work that moves others.
Stay on top of the latest technological advancements, including design software, digital tools, and platforms, to enhance creative processes and deliver innovative solutions
Remain curious about pop culture, social media trends and your audience's interests and behaviors in order to infuse culturally relevant elements into briefs and campaigns. Bring the outside world into our work, so our brands can join the conversation
Good grasp of the competitive marketplace and the mindset of healthcare professionals, patients, and other audiences