Associate Category Site Merchant

Advance Auto Parts•Raleigh, NC
•Hybrid

About The Position

The Associate Category Site Merchant supports the strategy and execution of category‑level site experiences across Advance Auto Parts’ ecommerce platforms. This role owns assigned categories or sub‑categories, helping translate category priorities into clear, accurate, and engaging on‑site experiences that make it easy for customers to browse, discover, and purchase products. This position is ideal for someone with foundational ecommerce experience who is looking to grow their skills in site merchandising, category management, and digital optimization. The Associate works closely with Category Site Merchandising leadership and cross‑functional partners to execute category strategies and continuously improve performance through thoughtful updates and data‑driven insights.

Requirements

  • Foundational experience or strong interest in ecommerce, site merchandising, or digital operations
  • Ability to balance structured execution with light strategic thinking
  • Strong attention to detail and comfort working in content management tools
  • Analytical curiosity and willingness to learn how insights drive optimization
  • Strong communication and collaboration skills
  • 4+ years of experience in ecommerce, site merchandising, digital operations, or a related field
  • Some hands‑on experience with CMS publishing or digital content execution
  • Bachelor’s degree required in Business, Marketing, Ecommerce/Digital Commerce, Product Management, Merchandising, Retail Management, Communications, Information Systems, or a related field; equivalent professional experience may be considered.

Nice To Haves

  • Basic understanding of online merchandising concepts such as categories, attributes, and navigation preferred
  • Exposure to analytics, testing, or optimization tools a plus
  • Experience working with third‑party ecommerce CMS or digital experience platforms a plus

Responsibilities

  • Support category‑level strategy for assigned categories or sub‑categories, aligned to broader merchant direction
  • Help define category priorities, seasonal focus, and basic on‑site storytelling appropriate to the size and complexity of the business
  • Identify opportunities to improve category performance through content, layout, and navigation updates
  • Translate strategic direction from leadership into clear, executable site updates
  • Own day‑to‑day site merchandising execution for assigned categories
  • Build, update, and maintain category landing pages, featured modules, and cross‑sell placements
  • Execute promotions, seasonal updates, and content refreshes based on category priorities
  • Apply established merchandising standards, pinning rules, and content guidelines
  • Coordinate creative and copy updates, ensuring accuracy, accessibility, and brand alignment
  • Partner with Catalog and Category Management teams to support item readiness, including attributes, images, pricing, and compliance
  • Perform QA checks to ensure category pages and modules are published correctly and on schedule
  • Support consistent publishing cadences, including weekly refreshes and validations
  • Monitor key ecommerce category performance metrics such as Sales, CVR, AOV, ATC, CTR, and PDP discovery rate
  • Identify trends, issues, or opportunities and share insights with Category Site Merchandising leadership
  • Support testing efforts by executing defined test variations and tracking results
  • Participate in performance readouts and action planning
  • Apply taxonomy and attribute standards to ensure products are correctly organized within categories
  • Partner with SEO teams to support metadata updates and internal linking execution
  • Help ensure category structures align to how customers browse and search
  • Work closely with Category Managers, SEO, Content Strategy, Analytics, and Technology teams
  • Support homepage or cross‑site placements when directed by site merchandising leadership
  • Serve as a dependable execution partner ensuring category strategy is reflected consistently on site

Benefits

  • Comprehensive health & wellness benefits
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