Internship - Associate Brand Manager

通用磨坊股份有限公司•Minneapolis, MN

11d•Onsite

About The Position

General Mills makes food the world loves. The company is guided by its Accelerate strategy to boldly build its brands, relentlessly innovate, unleash its scale and stand for good. General Mills operates in more than 100 countries and markets more than 100 consumer brands, including Cheerios, Nature Valley, Blue Buffalo, Häagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Totino’s, Annie’s, Wanchai Ferry and more. Headquartered in Minneapolis, General Mills generated fiscal 2026 net sales U.S. $18 billion. At General Mills, Brand Managers are the leaders for each business (brand) who use general management skills to make high-impact business decisions and lead teams to execute innovative brand marketing to generate demand. Brand Managers are able to act with the prudence of an owner and make mission driven decisions on our multi-million-dollar brands.

Requirements

Pursuing MBA with Marketing and/or General Management concentration
1-2 Years of Related Experience
Strong interpersonal skills, high learning agility, analytical and decision- making skills
Entrepreneurial qualities necessary for driving the P&L
Curiosity and passion for learning
Preferred graduation date is Spring 2027
Applicants must meet a minimum 18-year age qualification.
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with General Mills (i.e., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant status).

Responsibilities

Lead Teams: Be the hub of the wheel and lead a team of cross-functional partners in the development and execution of brand management strategies — including product development, packaging, trade and pricing, and business operations.
Build Brands: Get to know your consumer and engage with them through modern brand building strategies. Integrate innovative marketing plans with overarching growth strategies across all marketing levers.
Run Businesses: Own and manage P&Ls to deliver growth, profit, and share targets. This includes leading ideas across the 4Ps: product innovation and renovation, strategic revenue management and holistic margin management, distribution expansion, and promotion strategies.