Associate Brand Manager, RTD Spirits
About The Position
Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike’s Hard Lemonade, and Cayman Jack . Drive brand growth by supporting the development and execution of integrated brand strategies, delivering impactful campaigns and innovation, and optimizing portfolio performance to strengthen brand equity and commercial results.
Requirements
- Bachelor's Degree & 3-5 years of prior marketing experience
- Alc/Bev or CPG preferred
- Experience working on a fast-moving, explosive-growth brand
- Proven ability to think creatively, coupled with strong analytical and project management skills
Responsibilities
- Support Local Category & Brand Growth Plan
- Build Commercial Activity Plan and activation calendar
- Facilitate the Innovation implementation and volume planning
- Support SKU assortment review and pricing strategy
- Coordinate the budget, performance reporting, agency roster management, and adaptation of local assets as applicable
Benefits
- Competitive annual salary from $80,000 to $92,000
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
