Associate Analyst, Insights, Data & Intelligence

Burson • Miami, FL

3h • $35,000 - $75,000 • Hybrid

About The Position

The Business Insights, Data & Intelligence (BIDI) team sits at the heart of this work—turning data into strategic insight that drives storytelling, campaign performance, and business outcomes. Due to our expanding client roster and scopes, Burson is seeking to hire a group of entry-level Associate Analysts to join our best-in-class Business Insights, Data & Intelligence (BIDI) team, supporting some of the world’s most recognizable global brands such as The Coca-Cola Company, Verizon and Google. This opportunity is ideal for a recent graduate with internship experience in digital media, marketing, communications, or analytics who is excited to explore the intersection of social media, consumer behavior/social listening, and data-driven storytelling. As part of a highly collaborative team, you’ll gain hands-on experience uncovering cultural insights, monitoring online conversations, and helping brands make informed decisions through social and digital intelligence. This is a unique opportunity to launch a career in analytics at one of the world’s leading global communications agencies while working across high-profile client accounts. This role can be based in Atlanta, the New York metro area, or Los Angeles, with a preference for Atlanta-based candidates. Relocation assistance will be available for candidates open to relocating to Atlanta.

Requirements

• Bachelor’s degree in communications, marketing, journalism, public relations, data analytics, business, or a related field.
• Strong curiosity about social media trends, consumer behavior, internet culture, and data-driven insights.
• Excellent written, verbal, and presentation skills with the ability to synthesize information clearly and concisely.
• Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.
• Proficiency in Microsoft Excel and PowerPoint; familiarity with pivot tables, Boolean search logic, dashboards, or data visualization tools is a plus.
• Comfortable learning new technologies and navigating a dynamic, fast-paced environment.
• Collaborative mindset with a willingness to learn, contribute ideas, and work across teams.

Nice To Haves

• Internship or hands-on experience in PR, marketing, social media, analytics, communications, or digital strategy preferred.
• Exposure to social listening or analytics platforms such as Brandwatch, Sprinklr, Talkwalker, or Meltwater is a plus.
• Additional language fluency in Spanish, Portuguese, or French is a bonus.

Responsibilities

• Support social listening, media monitoring, and reporting initiatives across a portfolio of global brands.
• Track cultural moments, emerging conversations, competitor activity, and consumer sentiment across social and digital platforms.
• Learn and utilize industry-leading tools such as Brandwatch, Sprinklr, and NewsWhip to uncover actionable insights tied to brand reputation, campaign performance, sustainability, and corporate communications initiatives.
• Translate complex social and digital data into clear, compelling narratives and presentations for internal teams and clients.
• Assist in developing recurring reports, dashboards, and performance analyses to measure brand health and campaign impact.
• Monitor online conversations and media trends surrounding brand, industry, and corporate topics in real time.
• Partner with cross-functional teams across strategy, creative, media, and communications in a fast-paced agency environment.
• Gain exposure to both agency operations and client-facing work while developing analytical and storytelling skills.

Benefits

• Relocation assistance will be available for candidates open to relocating to Atlanta.
• competitive benefits package
• professional development opportunities
• mentorship programs with industry leaders
• a vibrant and inclusive company culture fostering collaboration and innovation
• packages designed to reward and retain top talent

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level