Assistant Store Manager
About The Position
Comfrt is looking for an 100% awesome, capable, and experienced Assistant Store Manager (ASM) to help lead our first Retail location at the Mall of America. As the ASM, you are the Store Manager’s right-hand partner in driving the store’s success. You will oversee the training, development, and performance management of the team while ensuring our viral people-first online energy is felt by every guest who walks through our doors. You are a culture-builder, a logistics expert, and a content creator who is comfortable leaning into social media and in-store activations to drive community engagement.
Requirements
- 5+ years of retail experience with 2+ years in a high-volume management role.
- Action-oriented and results-driven with a proven ability to motivate others.
- Strong conflict-resolution, mediation, and team-building skills.
- Experience with scheduling software and labor management systems.
- Full availability, including Black Friday and the holiday season.
- A passion for mental health and delivering outstanding "People-First" service.
- Comfortable being on camera and creating social media content.
- Knows how to have fun and boost positive vibes in a fast-paced environment.
Responsibilities
- Assist the SM in onboarding and educating team members on product science (Deep Pressure Stimulation) and mental wellness advocacy.
- Support the SM in sourcing and interviewing top-tier talent who embody the Comfrt vibe.
- Maintain a constant presence to provide real-time coaching, drive immediate sales results, and ensure the brand "vibe" is upheld during every hour of operation.
- Own the daily sales goals. Track and coach the team on key metrics: Conversion, Units Per Transaction (UPT), and Average Order Value (AOV).
- Participate in the review of store P&L statements with the SM to understand controllable expenses and profit drivers.
- Implement floor strategies to hit targets and pivot based on real-time traffic trends.
- Own the development of the weekly store schedule, ensuring optimal coverage during peak Mall of America traffic hours while maintaining labor budget compliance.
- Monitor real-time labor usage daily; make strategic adjustments to the floor based on traffic trends and sales performance to hit profitability targets.
- Manage team punctuality, time-off requests, and overall schedule adherence to ensure a seamless "unplugged" experience for our customers.
- Own the daily replenishment process. Ensure the floor is always fully stocked and mirrors our "premium sanctuary" aesthetic.
- Support with the execution and coaching of visual merchandising and coach the team on visual merchandising directives, ensuring mannequins and displays are commercial and trend-relevant when Visual Manager is not in the business.
- Oversee stockroom organization and inventory accuracy. Lead shipment processing (including weighted gear up to 40 lbs) and cycle counts.
- Partner with the SM to create daily high-energy content for TikTok/Reels that showcases the MOA team and new product drops.
- Assist in brand-led social media initiatives and in-store activations to engage our online and local communities.
- Assist in the planning and execution of in-store events and community "wellness drops."
Benefits
- Participation in the Comfrt Manager Bonus Program.
- Comprehensive medical, dental, and vision coverage.
- 401(k) program with company match.
- Generous employee discount on all Comfrt products.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
