About The Position

The Assistant Manager of Menu Strategy & Innovation will assist in short- and long-term menu strategy & innovation initiatives. This position will support the Sr. Director, Innovation and work cross-functionally to bring projects from the ideation phase to launch. This role is responsible for being the subject matter expert on developing, gaining alignment to and leading guest- and insight-driven innovation that successfully meets evolving guest needs and drives business objectives and brand affinity.

Requirements

  • Bachelors Degree required.
  • 2-5 years of experience in marketing, food marketing or innovation experience preferred.
  • Passion for food and the Company’s Brand
  • Strong sense of ownership of vision and execution
  • Innovation mindset
  • Strong communication skills and interpersonal skills
  • Strong organizational skills and ability to prioritize and handle multiple projects at once
  • Ability to synthesize learnings and data, form logical conclusions, and create strategy decks
  • Demonstrated project management experience
  • Demonstrated ability to lead teams and build strong cross-functional relationships
  • Understanding of marketing/brand/product development and stage gate management principles

Responsibilities

  • Help synthesize insights and data to deliver fresh, new thinking and recommendations on category development
  • Develop category analyses and insights that fuel innovative ideas
  • Collaborate with Culinary, Consumer Insights, Business Analytics, Supply Chain, Operations, and Suppliers to turn new products into reality
  • Create differentiated product concepts and positioning
  • Manage product market tests and help sell-in to owner/operator partners
  • Contribute to work with agency partners and Marketing team to bring the products to life in communications
  • Assistant with building compelling business cases
  • Manage the coordination of product development and testing project timelines, including consumer taste tests, qualitative focus groups, and operations / market tests
  • Gather and analyze guest experience data, market research, market penetration, and results of marketing programs to provide recommendations on adjusting market strategy/tactics, to increase sales/transactions, to achieve marketing goals, and to maintain awareness of changing market and competitive conditions
  • Support the development of a guest- and insight-driven innovation pipeline to deliver strategic objectives

Benefits

  • Insurance Plans (Medical/Dental/Vision/Life)
  • 401k
  • Competitive Bonus
  • Mobility Allowance
  • Tuition Reimbursement
  • Company Holidays
  • Employee Resource Groups
  • Volunteering time
  • Many More…
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