Assistant Manager Digital Analytics

Adidas•Portland, OR

3d•Onsite

About The Position

Responsible for delivering cutting-edge analytics services to stakeholders, enabling them to make fact-based decisions. Based on multiple data sources, manage the generation of insights that help adidas understand consumer behavior and related business performance to ultimately help drive sales. In collaboration with your team, inform the adidas digital market strategy and provide the factual basis for future consumer experiences and related demand and site development. Contribute to continuous development of the analytics practice in scope, including service portfolio evolution and aligned to global frameworks for focus areas assigned to you. Potential focus areas are: Digital Business Performance analytics, Digital Product Performance Insights, Digital Operational Analytics (Forecasting, SLAs, Returns, Supply Chain, Trading & Data Governance), Digital Experience Analytics (.com and app), ad Digital Analytics Projects. Manage demand for insights and analytics. Conduct collection, tracking, mining and analysis of data and the generation of fact-based insights using multiple data sources. Provide analytics services to stakeholders within the eCom market. Ensure analytics results drive consumer experience and business impact and help achieve market sales plans. Support stakeholders in your area of responsibility in the use of digital analytics to define goals, select appropriate KPIs, monitor performance and derive trends and opportunities. Provide stakeholders with actionable recommendations and calls for action based on your gathered insights. Translate gathered insights into engaging, actionable and easy to digest insights presentations. Maintain a strong stakeholder network with high level of trust that facilitates action- ability of insights. Implement and use data driven decision processes, in line with a fact-based decision culture. Co-initiate and help implement new reporting structures or refine existing structures within your area of responsibility in alignment with Global Digital Analytics Frameworks and Data Governance. Help influence best practice guidance to other markets and other adidas stakeholders to maximize the use of analytics capabilities. Build internal and external network, informing the adidas Digital Analytics community on the latest trends and technological advances.

Requirements

Bachelor’s degree or foreign equivalent in Business, or a related field of study
Two (2) years of experience in Digital Analytics
One (1) year of experience with management skills including the ability to lead projects or work on several projects simultaneously
Experience in eCommerce environment
Experience with BI, Financial, Merchandising processes, tools and KPIs
Experience with analytics tools and disciplines (web, eCom, or mobile)
Experience with SQL
Experience with visualization tools and techniques (including Power BI, or Tableau, Alteryx)
Knowledge of MS Office, Adobe Analytics/Google Analytics, and App Analytics platforms
Experience with Smartsheet
Experience with market/consumer research tools (including Market360 or MRI Simmons)

Responsibilities

Manage the generation of insights that help adidas understand consumer behavior and related business performance to ultimately help drive sales.
Inform the adidas digital market strategy and provide the factual basis for future consumer experiences and related demand and site development.
Contribute to continuous development of the analytics practice in scope, including service portfolio evolution and aligned to global frameworks for focus areas assigned to you.
Manage demand for insights and analytics.
Conduct collection, tracking, mining and analysis of data and the generation of fact-based insights using multiple data sources.
Provide analytics services to stakeholders within the eCom market.
Ensure analytics results drive consumer experience and business impact and help achieve market sales plans.
Support stakeholders in your area of responsibility in the use of digital analytics to define goals, select appropriate KPIs, monitor performance and derive trends and opportunities.
Provide stakeholders with actionable recommendations and calls for action based on your gathered insights.
Translate gathered insights into engaging, actionable and easy to digest insights presentations.
Maintain a strong stakeholder network with high level of trust that facilitates action- ability of insights.
Implement and use data driven decision processes, in line with a fact-based decision culture.
Co-initiate and help implement new reporting structures or refine existing structures within your area of responsibility in alignment with Global Digital Analytics Frameworks and Data Governance.
Help influence best practice guidance to other markets and other adidas stakeholders to maximize the use of analytics capabilities.
Build internal and external network, informing the adidas Digital Analytics community on the latest trends and technological advances.