Assistant General Manager

RTR Pilates•Chevy Chase, MD

6d•$72,400 - $89,600•Onsite

About The Position

As the Assistant General Manager, you are the energetic core of the studio. You bridge the gap between high-level strategy and daily execution, ensuring that our team thrives, our community grows, and our members experience the absolute best of our brand every single day.

Requirements

Fitness teaching experience preferred; client relations experience a plus.
Genuine passion for fitness and a solid understanding of industry trends.
Desire to learn fitness software, analytics, and financial acumen in preparation for a GM role.
Ability to work on-site at managed locations within the DMV (District, Maryland, Virginia) area.
Schedule flexibility to meet the needs of the community, including early mornings, evenings, and weekends for class instruction, events, and studio coverage.
Employment is contingent upon successfully completing a background check.

Responsibilities

Collaborate seamlessly with your General Manager to optimize the sales funnel (Leads ? Intros ? Memberships). Identify growth opportunities and execute localized initiatives to crush monthly revenue targets.
Take ownership of daily studio readiness. Ensure inventory is fully stocked and every reformer is maintained to the highest safety and aesthetic standards.
Provide a steady, reliable presence four days a week once a week across all dayparts (mornings, mid-days, evenings, and weekends).
Serve as the beating heart of client relations. Flawlessly manage daily communications (Axle, texts, info box), ensuring every lead and member receives a prompt, professional, and warmly solution-oriented response.
Proactively track churn data with the GM and execute thoughtful member-save strategies to re-engage at-risk clients and build lifelong loyalty.
Foster a fiercely inclusive, high-energy environment where the RTR mission thrives. Ensure staff and clients feel inspired, valued, and connected the moment they walk through the doors.
Be the face of RTR in your neighborhood. Spearhead high-impact lead-generating events, host quarterly member-appreciation events, and boldly forge local partnerships (driving at least four strategic touchpoints per week).
Capture the magnetic energy of your studio events, supplying the social media team with dynamic content that drives leads and amplifies local brand awareness.
Fuel excitement for new pod locations by driving presale blitzes, staffing pop-ups, and establishing our signature culture in new markets from day one.
Lead from the front by teaching high-energy, brand-consistent reformer classes, open houses, and workshops that keep clients coming back for more. 8-12 classes per week.
Partner with the GM to mentor and elevate the coaching team. Provide regular evaluations and actionable feedback to guarantee the RTR Hospitality Way is delivered flawlessly in every single class.
Take ownership of the new member lifecycle—from initial lead to first visit, and intro offer to full membership. Guarantee that every step of the funnel is anchored by authentic, human touchpoints that build lasting loyalty and shape the future of the RTR community.
Capitalize on seasonal lead surges by organizing and leading dynamic Intro Workshops. Serve as the essential bridge between a raw lead and a Level 1 class, equipping brand-new clients with the confidence, foundational skills, and connection they need to seamlessly transition into our regular schedule.
Champion the on-the-ground rollout of seasonal sales strategies as determined by the Sales and Marketing team. Drive these strategic initiatives on the studio floor, ensuring flawless execution to maximize conversions, capitalize on campaign momentum, and hit targeted membership goals.
Reports to the General Manager, who holds the AGM accountable to weekly scorecard metrics — including partnership touchpoints, event execution, and spreadsheet upkeep.