Assistant Brand Manager Intern

Illinois Tool WorksCincinnati, OH
44d$21 - $25

About The Position

Want to make a disproportionate impact day 1? Join us at ITW - entrepreneurial and innovative, with a focus on winning above-market organic sales growth. Our Assistant Brand Manager (ABM) Intern will play an immediate role in accelerating sales against the biggest opportunities. We have 5 great brands with incredible growth potential. If you aspire to be a General Manager, this role is not only a great stepping stone into Brand Management, but also a training environment for future senior leaders. As part of the internship you will identify new opportunities & insights, develop & execute brand strategy, and lead a cross functional team internally in pursuit of brand goals.

Requirements

  • Top student in Year 1 of MBA Program
  • Ability to lead a cross functional team, and drive impact through influence
  • Ability to balance multiple priorities and operate with agility as needed
  • Ability to solve problems independently
  • Analytical ability to synthesize data, trends, consumer and customer inputs into actionable insights
  • Creativity to concept new ideas and imagine the future
  • Excellent verbal and written communication skills to influence interaction with team members, customers, and stakeholders
  • Easily partners with internal team and external vendors to achieve desired goals
  • Fit with ITW Core Values: Integrity, Respect, Trust, Shared Risk, Simplicity

Nice To Haves

  • Preference for MBA Marketing Majors

Responsibilities

  • Growth Acceleration: Help drive the marketing P&L and deliver above-market organic growth leveraging ITW business model (Customer-Back Innovation, 80/20 Front-to-Back Process, and Decentralized, Entrepreneurial Culture)
  • Brand Leadership: Develop and execute comprehensive brand strategies that enhance brand equity and drive category growth, ensuring our brands resonate with end users
  • Cross-Functional Team Leadership: Lead and inspire multi-functional teams to bring initiatives to life, creating a culture of collaboration
  • Insights to Action: Convert consumer & customer pain points to define & develop new commercial & new product growth initiatives
  • Digital Strategy: Define how to win strategies in digital including Content, Assortment, Ratings & Reviews, and Search
  • Performance Analysis: Monitor and evaluate performance metrics and market trends to identify growth opportunities
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