Assistant Account Executive, Public Relations - Travel, Wine, & Spirits

BPCM•New York, NY

4h•$40,000 - $43,000•Hybrid

About The Position

BPCM is looking for a talented candidate to join our growing Travel, Wine and Spirits team as an Assistant Account Executive. This is an entry-level role where the candidate will have the opportunity to join a team of hardworking and fun individuals where they will begin to build a strong portfolio of media placements in top publications, connect with top-tier industry contacts, drive impactful media coverage through strategic and creative pitch angles, and support in the planning and implementation of VIP events. Additionally, candidates have the opportunity to work in a fun and fashion-forward environment with high-end luxury clients. Ideal candidates have internship or full-time experience working in a PR department and must have strong writing skills. Additionally, candidates must possess an understanding of the lifestyle and hospitality industries, ideally with Travel and Wine & Spirit brands. Applicants should be team players who are extremely well-organized, have a strong sense of time management, and are able to juggle multiple client accounts at a time to meet deadlines.

Requirements

Minimum of 1 year work experience within a PR department (agency or in-house)
A true interest in luxury lifestyle PR and the travel and spirits industries
Excellent communication and interpersonal skills with the ability to build and maintain relationships
Problem solving and solution oriented with a proactive attitude
Proficient computer skills i.e., PowerPoint, Excel and Word
Proven results with top-tier media outlets

Nice To Haves

understanding and passion for the luxury travel and spirits brands
internship or full-time experience working in a PR department
strong writing skills
understanding of the lifestyle and hospitality industries, ideally with Travel and Wine & Spirit brands
team players who are extremely well-organized
strong sense of time management
able to juggle multiple client accounts at a time to meet deadlines

Responsibilities

Assisting team in updating weekly and monthly client reports
Monitoring coverage and deliver press clippings to clients in a timely manner
Drafting and contributing to all necessary media and client materials as directed including fact sheets, press releases, bios, and media alerts
Developing creative pitch angles and proactively reaching out to targeted media contacts under the direction of line manager
Handling correspondence with external entities for general day-to-day press requests
Establishing and maintaining strong media relationships with key editors
Brainstorming creative partnership and activation ideas for clients
Assisting with the creation of strategic short and long-term PR plans for clients
Tracking industry trends and identifying relevant opportunities for clients
Supporting Travel, Wine & Spirits team with event production, organization and set up of special events
Availability to work events across the company