Assistant Account Executive - Health & Wellness

Burson•New York, NY

7d•$35,000 - $75,000•Hybrid

About The Position

Burson's Health & Wellness practice is seeking an Assistant Account Executive (AAE) to join their team. This role offers the chance to work at the intersection of healthcare, science, and communications, supporting clients in the pharmaceutical, biotech, health services, and advocacy sectors. The AAE will be a key part of a collaborative account team, executing strategic communications programs to engage stakeholders like patients, healthcare professionals, policymakers, and media. The position involves gaining hands-on experience in integrated campaigns across various channels including earned media, digital and social media, thought leadership, corporate reputation, product communications, disease awareness, executive visibility, and advocacy programs. The ideal candidate is intellectually curious, passionate about healthcare, and eager to learn about scientific innovations, healthcare trends, and the evolving media landscape. This role is described as organized, proactive, detail-oriented, and suited for a fast-paced environment with diverse daily tasks. It presents significant growth opportunities, exposure to leading healthcare brands, and learning from experts in earned media, digital strategy, creative, analytics, and account management.

Requirements

At least one year of experience through internships, agency experience, or professional roles in public relations, communications, marketing, healthcare communications, or a related field.
Bachelor's degree in Communications, Public Relations, Journalism, Marketing, Health Communications, Political Science, Public Health, Life Sciences, or a related discipline.
Strong written and verbal communication skills, with the ability to distill complex healthcare and scientific information into clear, compelling narratives.
Demonstrated interest in healthcare, pharmaceuticals, biotechnology, medical innovation, patient advocacy, or public health.
Highly organized with the ability to manage multiple priorities and deadlines in a fast-paced agency environment.
Strong attention to detail and commitment to producing high-quality work.
Ability to synthesize information from multiple sources and provide thoughtful insights and recommendations.
Collaborative mindset with a willingness to learn, contribute, and grow within a team environment.
Proficiency with Microsoft Office Suite, including PowerPoint, Excel, Word, and Teams.
Enthusiasm for working in a diverse and inclusive organization and contributing to Burson's collaborative culture and employee communities.

Nice To Haves

Familiarity with media monitoring, media database, social listening, and analytics tools such as Cision, Muck Rack, Brandwatch, Meltwater, or similar platforms is a plus.

Responsibilities

Support day-to-day client account activities, ensuring projects are delivered on time, on budget, and with excellence.
Assist in the development and execution of integrated healthcare communications programs spanning earned, owned, paid, and social channels.
Draft a variety of client-facing and media-facing materials, including press releases, media pitches, backgrounders, fact sheets, executive briefing documents, social content, presentations, and client reports.
Monitor healthcare, pharmaceutical, biotechnology, and public health news to identify trends, storytelling opportunities, and potential issues that may impact clients.
Conduct research across disease states, therapeutic areas, competitive landscapes, healthcare policy, industry trends, and stakeholder audiences.
Support media relations efforts by developing media lists, tracking coverage, identifying reporter opportunities, and assisting with proactive outreach.
Track and analyze media and campaign performance, helping transform data into actionable insights and recommendations.
Participate in client meetings and internal strategy discussions, contributing ideas and learning how integrated communications programs are developed and measured.
Collaborate with specialists across digital, social, creative, analytics, and earned media teams to help execute integrated campaigns.
Support new business efforts through research, competitive audits, and proposal development.
Stay informed on healthcare industry developments and demonstrate curiosity about the science, innovations, and issues shaping the healthcare ecosystem.