National Creative Services Art Director

Lamar Advertising CompanyBaton Rouge, LA
Onsite

About The Position

We are looking for an Art Director for the National Sales department in our Corporate Office in Baton Rouge, Louisiana. This position serves as the senior creative leader for National Sales, New Business, and Programmatic, owning all design strategy, execution, and workflow management. This role ensures brand consistency, directs high-visibility creative work, manages the design team’s daily operations, and partners with cross-functional leaders to align creative output with enterprise goals. The Art Director exercises independent judgment, protects creative standards, and fosters a collaborative, solutions-focused culture that enhances team performance and supports Lamar’s national brand reputation.

Requirements

  • Exceptional creative judgment demonstrated through a strong portfolio of conceptual and executional excellence.
  • Advanced proficiency in Adobe Creative Suite; working knowledge of video, animation, digital, and multi-platform production workflows.
  • Highly effective communicator with strong interpersonal skills; able to build trust, influence decisions, and manage expectations across departments and leadership levels.
  • Confident, diplomatic professional who navigates competing priorities and high-visibility situations with sound independent judgment.
  • Proactive problem solver who anticipates stakeholder needs, negotiates priorities, and delivers solutions.
  • Strong organizational and project management capabilities; able to lead multiple initiatives in a fast-paced, deadline-driven environment.
  • Collaborative, emotionally intelligent leader who promotes accountability, respect, and composure under pressure.
  • Excellent presentation, storytelling, and writing skills, including advanced executive-level presentation design (PowerPoint, Google Slides, Keynote, Canva).
  • Meticulous attention to detail with a strong commitment to accuracy, quality, and brand integrity.
  • Proven ability to align creative vision with business strategy and enterprise-level stakeholder needs.
  • Demonstrated success partnering with senior leaders and managing or directing creative teams in complex organizational environments.
  • Flexible, resourceful, and committed to continuous learning and staying current with industry trends and technology.
  • Bachelor’s degree; OR 4 years of relevant professional experience in lieu of a degree
  • Seven (7) or more years of professional design experience, with demonstrated growth into increasingly complex creative and leadership responsibilities

Nice To Haves

  • Above-mentioned Bachelor’s degree in Graphic Design or a related field
  • Experience serving in a senior, lead, or Art Director role is preferred.
  • Equivalent combinations of experience, talent, and demonstrated leadership will be considered.

Responsibilities

  • Lead and direct creative concepting and design execution for high-visibility client campaigns, national sales initiatives, monthly sales/support meetings, and department marketing materials.
  • Develop, design, and lead the creation of high-impact presentation decks for National Sellers and executive leadership in National Sales and Programmatic, ensuring clarity of message, strategic alignment, and visual excellence across all enterprise-facing materials.
  • Provide authoritative creative guidance, feedback, and mentorship to the design team to achieve the highest standards of design excellence.
  • Serve as the primary liaison and strategic advisor between Creative Services and internal partners (National Sales, Marketing, Programmatic, and corporate departments), balancing customer service with the protection of team priorities, capacity, and creative standards.
  • Manage and prioritize complex, high-volume project pipelines, negotiating timelines, deliverables, and expectations with demanding and fast-moving stakeholders.
  • Collaborate with Sales and Programmatic leadership to interpret creative briefs, clarify business objectives, and ensure output aligns with revenue goals and organizational strategy.
  • Present creative work internally and externally, clearly and confidently communicating concepts, rationale, and strategic value to diverse audiences, including executive leadership.
  • Research, review, and recommend photography, illustration, and videography to support creative strategy and elevate campaign quality.
  • Stay current with creative trends, design technology, and industry best practices to strengthen the team's capabilities and elevate the quality of the concepts and materials produced to ensure Lamar’s visual identity remains competitive and contemporary.
  • Oversee and approve the quality of final deliverables, ensuring accuracy, brand consistency, and readiness for multi-channel production.
  • Manage creative resources for approved projects, including prioritizing assignments, allocating workload, and ensuring timely delivery under tight deadlines.
  • Communicate project status, risks, and resource needs to leadership with proactive foresight and solution recommendations.
  • Hire, train, mentor, and evaluate team members, fostering a culture of collaboration, accountability, and continuous improvement.
  • Provide developmental coaching to designers, ensuring skill growth, professional maturity, and readiness for increasing responsibility.
  • Partner with production teams to support the execution of final creative assets across digital and traditional media channels.

Benefits

  • A Monday-Friday 8a-5p work schedule
  • 120 hours of paid time off (PTO) that increases with tenure
  • 12 paid company holidays, including President's Day and Juneteenth
  • A 6-week comprehensive training program
  • Ongoing professional development and internal leadership programs to maximize your career potential
  • Multiple medical plan options and health savings account
  • Hospital, Critical Illness, and Accident coverage
  • Short & long-term disability and paid parental leave
  • Employee Stock purchase plan
  • 401k plan with company match
  • Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program
  • A people-first culture that invests in connection, community involvement, and transparency around employee feedback
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