Art Director

iRESTORE•Los Angeles, CA

2d•Hybrid

About The Position

As we scale output, brand consistency and creative quality cannot depend on manual effort alone. The Head of Creative & Content Production owns the content engine. This role exists to own the brand execution layer and build an AI-assisted production system in partnership with the Head of Creative & Content Production. You are responsible for: Elevating visual standards, Building modular design systems, Integrating AI into design workflows, Increasing output without increasing friction. This is not a conceptual-only role. This is not a campaign-only role. This is an AI-enabled, execution-driven Art Director role inside a performance-led organization. Your mandate is to: Elevate and protect brand standards across all surfaces, Build modular systems that enable speed and scale, Leverage AI to increase design velocity and reduce production friction, Support performance creative without slowing it down. Creative quality must improve. Velocity must increase. Manual dependency must decrease.

Requirements

5+ years in design or art direction within DTC, beauty, health, or consumer products
Strong portfolio demonstrating digital, packaging, and performance-adjacent work
Deep expertise in Figma and Adobe Creative Suite
Demonstrated experience integrating AI tools into design workflows
Experience building modular design systems (not just campaigns)
Understanding of how design impacts conversion and customer trust
Health, Beauty, or CPG experience is strongly preferred.

Responsibilities

Own and evolve iRESTORE’s visual identity system
Maintain layout logic, typography systems, hierarchy, spacing, and visual language
Build brand guidelines that are usable and modular — not theoretical PDFs
Ensure consistency across paid, organic, web, email, packaging, and product
Integrate AI tools into daily design workflows
Use AI for concept exploration, layout iteration, static variant generation, and asset adaptation
Rapidly generate design variations to support paid testing (e.g., “static swarms”)
Build prompt libraries and structured workflows that other designers can reuse
Reduce time-to-first-draft and time-to-iteration across surfaces
Design and iterate on homepage, PDPs, and landing pages
Partner closely with CRO to build test-ready creative modules
Develop reusable UI components that accelerate experimentation
Use AI to generate layout variations and testing mockups quickly
Build modular email systems that allow Lifecycle managers to self-serve
Create scalable promo, launch, and evergreen frameworks
Use AI to generate layout variations and creative refreshes without full redesign cycles
Develop modular static systems for performance creative
Create visual overlays, motion templates, and graphic systems for short-form video
Support thumbnail and hook-driven creative design
Use AI to accelerate variant testing for paid
Lead smaller quarterly photoshoots in partnership with the Head of Creative & Content Production
Help develop art direction for lean content shoots and performance-driven creative capture
Support on-set execution to ensure content aligns with brand standards and campaign objectives
Collaborate on shot lists, visual references, styling direction, and content outputs for paid, organic, and lifecycle channels
Ensure captured content is modular, scalable, and usable across multiple creative surfaces
Design and iterate on product packaging and inserts
Establish scalable packaging systems that support future product launches
Maintain visual hierarchy and clarity across physical touchpoints
Use AI-assisted mockups and rapid prototyping to accelerate iteration
Collaborate closely with the Head of Creative & Content Production
Manage freelance designers as needed
Maintain clean asset libraries and organized design systems
Ensure brand, paid, lifecycle, and product teams can execute without design bottlenecks