Art Direction, Director, Events & Experiences Creative

Salesforce•Atlanta, GA

14h

About The Position

Salesforce is seeking an exceptional Design Director, Events & Experiences Creative to lead design across its entire events portfolio. This is a holistic, cross-functional design leadership role reporting into the VP of Events & Experiences Creative. The position ensures every touchpoint, surface, and space tells a unified brand story, requiring fluency in physical environment design, interactive and digital storytelling, and brand identity systems. The role involves setting the design vision for how Salesforce experiences look, feel, and resonate, connecting environmental graphics, stage design, wayfinding, digital integrations, and branded moments into a cohesive narrative. This is a player-coach role where the individual will provide hands-on direction and mentorship to embedded designers and art directors, while also presenting creative vision to senior stakeholders.

Requirements

BA or BFA in Design, Environmental Design, Architecture, or related field
10+ years of design experience with a portfolio spanning physical environments, interactive/digital design, and brand identity
5+ years in a design leadership role, with demonstrated experience directing multi-disciplinary teams across a range of event and experience scales
Deep expertise in environmental and spatial design — including environmental graphics, stage and exhibit design, wayfinding, and large-format production
Strong fluency in interactive and digital design as it relates to live experiences — screens, installations, digital activations, and product storytelling moments
Proven ability to build and maintain design systems that work across complex, multi-format programs
Outstanding presentation skills with a track record of pitching and aligning senior stakeholders on creative vision
Experience managing and mentoring designers and art directors, with a coaching mindset that elevates the whole team
Expert proficiency in Adobe Creative Suite and Figma
Working knowledge of 3D/rendering tools (SketchUp, Cinema 4D, or similar)

Nice To Haves

B2B and/or tech experience is a strong plus

Responsibilities

Set the holistic design direction for Salesforce events and experiences, ensuring visual and experiential cohesion across all pods and programs.
Serve as the connective creative tissue across physical, interactive, and brand design — building frameworks and systems that unify the look and feel across every touchpoint at an event.
Act as a player-coach to designers and art directors within each pod — providing hands-on creative direction, mentorship, and a consistent bar for craft and design thinking.
Own the translation of brand identity into physical and digital experience environments, from large-scale environmental graphics and stage design to interactive activations and wayfinding.
Lead internal creative presentations to senior stakeholders and cross-functional partners, clearly articulating design rationale and vision.
Partner closely with creative leads, producers, strategists, and marketing teams to align design decisions with event objectives and broader brand strategy.
Develop and maintain design standards, templates, and systems that empower pods to work efficiently without sacrificing creative quality.
Identify opportunities to push the work — bringing in new references, materials, and thinking from architecture, retail, installation art, and beyond.
Stay deeply informed on design trends across physical, interactive, and brand disciplines — and bring those insights into the work proactively.