Area Sales Manager

Davidson Homes LLC•Huntsville, AL

1d•Onsite

About The Position

Davidson Homes is proud to be Certified™ by Great Place To Work® for 2026. The prestigious award is based entirely on what current employees say about their experience working at Davidson. 90% of employees at Davidson said it’s a great place to work, compared to 57% of employees at a typical U.S. based company. Davidson Homes: Pioneering Excellence in Homebuilding Since 2009 Founded on Adam Davidson’s vision, Davidson Homes has been redefining what it means to call a place "home" through unparalleled craftsmanship and a personalized homebuying experience. We're not just building homes; we're crafting communities where every space is designed to empower, engage, and elevate its inhabitants. At the heart of our mission is a commitment to excellence, innovation, and inclusivity, creating a culture where diversity is celebrated, and challenges are met with creative solutions. Come join Davidson Homes as we continue to grow! We are looking for experienced team players to join one of the fastest growing home builders in the country. This role is based in Huntsville, AL. The Area Sales Manager is responsible for driving sales growth, profitability, and operational excellence across the assigned division. This role leads, develops, and holds accountable a team of New Home Consultants while owning local market strategy, sales execution, and forecasting accuracy. The ASM plays a key leadership role in aligning field execution with broader division and company objectives.

Requirements

Bachelor’s degree in business administration, marketing, or a related field.
5+ years of experience in sales management in the construction industry.
Proven track record of achieving sales targets and driving growth.
Excellent communication and interpersonal skills.
Strong leadership and team management skills.

Nice To Haves

Master’s degree in business administration, marketing, or a related field.
Experience in managing remote sales teams.
Experience in using CRM software.
Knowledge of construction industry trends and regulations.
Ability to travel as needed.

Responsibilities

Recruit, onboard, train, and retain high-performing sales talent within the division
Lead, coach, and develop New Home Consultants to consistently achieve and exceed sales targets
Establish clear performance expectations, KPIs, and individual development plans aligned with division goals
Foster a culture of accountability, continuous improvement, and customer-centric selling
Conduct regular field engagement and performance coaching
Develop and implement effective sales strategies to drive growth, absorption, and profitability
Analyze market trends, competitive activity, and customer insights to identify opportunities for expansion
Translate division-level goals into actionable community-level execution plans
Partner with leadership to refine pricing, product positioning, and incentive strategies
Support marketing initiatives and promotional strategies to maximize traffic and conversion
Own sales performance across the assigned area, ensuring achievement of sales, margin, and closing targets
Develop and maintain accurate sales forecasts; proactively identify risks and implement corrective actions
Monitor and analyze sales metrics, conversion rates, backlog health, and absorption pace
Provide regular reporting and insights to division leadership on performance and trends
Contribute to financial planning, including budget alignment and revenue projections
Ensure consistent execution of sales processes, tools, and customer experience standards
Partner with Construction and Operations to align inventory readiness and delivery timelines
Identify operational inefficiencies and implement process improvements
Ensure compliance with company policies and regulations
Collaborate with Marketing, Construction, and Finance to align sales initiatives with business objectives
Partner with marketing on lead generation and campaign effectiveness
Provide field insights to leadership to support strategic planning
Support product development and community positioning
Build and maintain strong relationships with customers and stakeholders
Ensure a high-quality customer experience from initial engagement through closing
Manage and resolve escalated customer concerns
Promote customer retention and referrals
Analyze sales and market data to inform strategy and improve outcomes
Track KPIs and adjust tactics based on performance trends
Utilize CRM systems to manage pipelines and performance