Area Sales Manager, Latam

Dentsply Sirona • Columbia, SC

9h • Remote

About The Position

The Area Manager is responsible for expanding Wellspect's presence in Latin America, leading a network of distributors and institutional accounts in the bladder and bowel management solutions segment. The role combines strategic vision and commercial execution: from developing business plans per market to managing relationships with key stakeholders in a diverse regulatory and cultural environment. The professional is expected to drive sustained revenue growth in the region, with autonomy to identify opportunities, prioritize markets, and strengthen long-term partnerships.

Requirements

• University degree in Business, Sales, Health Administration, or related field (required)
• More than 5 years of commercial experience in medical devices or healthcare, preferably in continence or related therapeutics (required)
• More than 3 years managing distributor networks or multi-country commercial operations in LATAM (required)
• Proven track record of revenue growth and objective achievement in emerging or complex markets (required)
• Solid knowledge of healthcare systems in Latin America, regulatory frameworks, and reimbursement systems (required)
• Fluency in spoken and written Spanish (required)
• Strategic business vision with the ability to develop and implement plans with defined KPIs (required)
• Ability to work autonomously and manage multiple markets with limited supervision (required)
• Excellent relationship and stakeholder management skills (desirable)
• Availability for frequent regional travel (required)

Nice To Haves

• English (highly valued)

Responsibilities

• Manage the distributor network in LATAM, conducting periodic business reviews to monitor performance, identify gaps, and agree on corrective actions.
• Provide direct guidance and support to distributor sales teams to achieve established objectives.
• Identify and onboard new distributors in existing and emerging markets, evaluating their capabilities and proactively managing underperformance risks.
• Develop and execute a regional strategic plan to grow revenue and market share in the bladder and bowel device segment, maintaining a 12- to 36-month expansion pipeline.
• Conduct market research and lead expansion into new territories, including evaluation of regulatory requirements, reimbursement systems, and competition.
• Monitor the competitive landscape, regulatory changes, and health reform trends in LATAM, preparing regular risk and opportunity reports for senior management.
• Build intelligence networks through KOLs, distributor feedback, and participation in industry congresses and publications.
• Manage the regional budget and sales forecast, ensuring accurate planning and early identification of revenue risks.
• Build and maintain strong relationships with key institutional accounts, Ministries of Health, hospitals, and payer organizations in the region.
• Organize meetings, webinars, workshops, and expert circles tailored to regional needs, with a clear engagement plan for each critical relationship.
• Conduct training sessions and workshops for distributor sales teams and healthcare professionals, strengthening product and therapy knowledge.
• Collaborate with Marketing, Regulatory, Supply Chain, and Medical teams to align commercial plans with product strategies and registration timelines.
• Contribute commercial insight to global strategic discussions, representing the needs and opportunities of the LATAM market.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior