Area Sales Director

Flowers FoodsBradenton, FL
Onsite

About The Position

Flowers Foods, Inc. (NYSE:FLO) is a leading producer of packaged bakery goods in the United States with 2024 sales of $5.1 billion. The company offers a variety of well-known brands such as Nature's Own, Wonder, Dave's Killer Bread, Canyon Bakehouse, and Tastykake. Flowers Foods fosters a culture that values Honesty & Integrity, Respect & Inclusion, Sustainability, Passion, and Humility. The company is committed to innovation and community. This role is for an Area Sales Director who will support DSD (direct store delivery) sales and Independent Distributors (IDs). The Area Sales Director will assist IDs in managing customer relationships, engaging in sales activities, expanding their customer base, identifying new market opportunities, and tracking sales data. They will also build and maintain strong customer relationships with key accounts to ensure effective promotion and display execution. Utilizing digital tools, the Area Sales Director will highlight execution successes and growth opportunities. This role involves collaborating with a Market Vice President and the Sales Enablement team to analyze market and territory potential for sales maximization, and to adapt sales strategies based on consumer insights.

Requirements

  • Experience as a sales rep, distributor, or other sales position required.
  • Must be able to acquire and maintain a DOT Medical Card.
  • Valid Driver's License and Safe Driving Record.
  • Must be at least 21 years of age.

Nice To Haves

  • 5 years of relevant experience in general management or sales.
  • Bachelor’s degree (preferably Sales or Business Administration) or equivalent experience.

Responsibilities

  • Support DSD (direct store delivery) sales and IDs (Independent Distributors).
  • Assist IDs in managing customer relationships, engaging in sales activities, growing their customer base, seeking new selling opportunities in the market, and tracking sales data.
  • Build and maintain solid customer relationships with key accounts to ensure promotion and display execution in the market.
  • Utilize digital tools to show execution wins and opportunities for continued growth.
  • Work with a Market Vice President and the Sales Enablement team to analyze market and territory opportunities to maximize sales.
  • Use consumer insights to adjust sales strategies.

Benefits

  • Comprehensive health and medical benefits
  • 401(k) Retirement savings plan
  • Professional growth and leadership training
  • Paid vacation, holidays, and parental leave
  • Competitive pay and bonus opportunities
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