Apple TV Social Lead, Titles

Apple • Culver City, CA

4d

About The Position

As a part of the broader Apple TV Marketing Organization, our team’s purpose is to build big word of mouth, conversation, fandoms, and love for our brand, titles, sports, and talent. This role owns social strategy and social creative development for Apple TV original programming titles across series and films. You are embedded in cross-functional title teams as the social authority, responsible for developing and driving campaigns that build deep fandoms, earn cultural conversation, and deliver real business impact.

You are an extraordinary leader who is highly plugged into the internet and popular culture. You keep your finger on the pulse of conversation across entertainment, pop culture, and brands. You know what it means to listen, participate, and spark thoughtful discussions with fans. You are a storyteller and creative with a cutting edge understanding of internet culture, memes, and zeitgeist content who can also demonstrate real ROI. You are a driven, proactive self-starter who executes and elevates work. This role builds upon briefs, evolves ideas, and takes full strategic and creative ownership of campaigns from concept through completion. You balance conviction with humility, aren't afraid to lead or follow, and bring a team-first mindset to everything you do.

Requirements

• 7+ years of experience in social media, entertainment, or big consumer brand marketing, with a strong track record of developing and driving world-class campaigns with big impact across reach, engagement, and cultural conversation
• Fluent in social media best practices.
• Knows what content, creative, and formats work across platforms.
• Experience in multi-channel distribution.
• Proactively develop a point of view on platform evolution and optimization.
• Strong command of social analytics and publishing tools.
• Uses data and intuition together to make smart content decisions and iterate toward creative and strategic excellence.

Nice To Haves

• A storyteller and creative with a cutting edge understanding of internet culture, meme ecosystems, and zeitgeist content, and the ability to connect that instinct to real ROI.
• Clear, effective communicator and strong creative collaborator.
• Pitches with conviction and clarity, reads the room, balances confidence with humility, and brings peers and stakeholders along on the journey.
• Highly driven self-starter with an excellent sense of prioritization and the ability to move large amounts of work forward in a fast-paced, fluid environment.
• Experience working directly with talent, creators, EPs, and filmmakers.
• Brings the right creative energy and the right level of professionalism and discretion to those relationships.
• Adept at taking accountability without having direct control and using influence without authority.
• Cross-functionally excellent.
• Builds strong, trusted relationships and works effectively across a highly matrixed marketing organization.
• Demonstrates learning agility and embraces change, evolving alongside the organization and the platforms.
• Thrives in ambiguity with competing demands and high-stakes deadlines, always with an obsessive focus on the audience experience.

Responsibilities

• Owns social strategy and social creative development for Apple TV original programming titles across series and films.
• Embedded in cross-functional title teams as the social authority.
• Responsible for developing and driving campaigns that build deep fandoms, earn cultural conversation, and deliver real business impact.
• Builds upon briefs, evolves ideas, and takes full strategic and creative ownership of campaigns from concept through completion.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed