Annual Giving and Digital Fundraising Manager

Native American Rights Fund • Boulder, CO

3d • $85,000 - $115,000 • Hybrid

About The Position

The Annual Giving and Digital Fundraising Manager is responsible for strategic leadership and direction of NARF’s Online and Direct Mail giving programs and will lead the planning, implementation, and continuation of relevant programs to raise and increase unrestricted giving and participation from current donors, donor prospects, NARF alumnae, and to build a healthy donor pipeline for other fundraising programs. This position is responsible for expanding current online fundraising strategies as well as developing, executing, and assessing new sophisticated and integrated online fundraising tools and approaches. This position will work closely with the Communications Department to coordinate online messaging, strategies to enhance NARF’s fundraising efforts, and communicate NARF’s mission and impact to existing and potential donors. The position is also responsible for learning and using the current Customer Relationship Management database. This position also oversees the Direct Mail Program and will work with innovaire staff in ensuring NARF’s brand and tenor is reflected in the product of the program.

Requirements

• Bachelor’s degree in a related field, such as business, marketing, management, finance, behavioral sciences, communications, or public relations. Fundraising and development training are a plus. CFRE certification is a plus.
• Two to ten (2-10) years of experience in nonprofit direct mail and online fundraising with a demonstrated knowledge of direct mail and online cultivation, solicitation, stewardship strategies and techniques as well as a demonstrated history in successful direct mail and online revenue generation.
• Deep knowledge of direct mail and digital engagement best practices, tools, and tactics is critical. Familiarity with Google Nonprofit Suite including Google Analytics and Ads. Experience working with an email list of at least 20,000 subscribers.
• Excellent communication skills. Ability to write clearly, concisely, and logically. Experience writing direct response advocacy and fundraising emails. Experience working across many different teams to build shared goals and manage sometimes-competing priorities.
• Ability to create, develop, and present NARF online engagements and posts across multiple social media platforms with appropriate brand and style.
• Working knowledge of CRM/eCRMs, such as Charity Engine, Engaging Networks, Salesforce, Bullhorn, Razors Edge, and similar technologies. Comfortable learning new technology and working across multiple systems.
• Knowledge of Native American culture and history and/or experience working with tribes and tribal business required.
• Ability to use data to inform the development/refinement of strategies and tactics.

Responsibilities

• Oversight and Management of Digital Fundraising Programs. Oversee the strategy to engage donors and prospects as well as to coordinate with Communications staff to ensure effective and consistent messaging and branding as well as track appropriate analytics and Key Performance Indicators (KPI).
• Oversight and Management of Direct Marketing Programs. Oversee the strategies in partnership with the Direct Mail consultants to design, build, and implement campaigns needed to solicit funds and engage donors and prospects through direct mailings.
• Direct and oversee the creation of all direct mail marketing themes and topics. Manage all campaigns from solicitation to tracking, recognition and acknowledgement.
• Research and analyze current fundraising and marketing techniques, ideas, and trends in areas of direct mail, website content, email and online efforts to recommend and/or develop new and better alternatives.
• Management of Database and Lists. Responsible for working with the Development Associate to implement and manage a Customer Relationship Management database and overseeing ongoing improvements with reporting and system enhancements.
• Oversee NARF’s direct marketing mailing and online lists and databases. Research, select, and evaluate new lists for acquisition. Work closely with the Development Associate to manage online and direct marketing donor database and donor records, and all mailing, calling and other donor contact lists within the annual giving portfolio.
• Management of Payments and Financial Reporting. Collaborate with NARF’s CFO to provide independent advisors accurate annual reports on direct mail/online giving income. Responsible for the overall department revenue management. Responsible for managing appropriate third-party vendor relationships and payments.
• Responsible for monitoring and maintaining NARF membership status and ratings with primary nonprofit watchdog agencies. Will serve on committees as requested by the Director of Development.
• Oversee gifts processing with the Development Associate and collaborate with Development operations to ensure streamlined systems for online giving and social media engagement and development.
• Other duties as assigned.

Benefits

• Generous benefits package includes vacation leave, health, dental and vision insurance, and paid time off including sick leave, parental leave, and medical/disability leave.
• Additionally, there is an employer contribution to the employee 401K plan (eligible after one year of service), employer paid group life insurance, accident insurance, and short-term and long-term disability insurance.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1-10 employees