Analytics Intern

PraytellChicago, IL
Hybrid

About The Position

Praytell is seeking an Analytics Intern to join their team in Austin or Chicago. This role provides hands-on experience in understanding how data, research, and insights drive communications strategies and brand storytelling. As part of the Strategy and Analytics team, the intern will support client work across PR, social, influencer, and paid media, transforming data into actionable insights to shape strategy, optimize campaigns, and measure impact. The ideal candidate is passionate about data analysis, asking "why," and uncovering patterns to tell a compelling story.

Requirements

  • Coursework, internships, or previous experience in analytics, research, communications, marketing, or a related field.
  • Comfort working with data and spreadsheets, including Google Sheets and/or Microsoft Excel.
  • A basic understanding of analytics, measurement, or reporting concepts.
  • Interest in how analytics supports communications strategy and integrated campaigns.
  • Experience supporting or contributing to projects (this can be coursework!) across PR, social, influencer, or digital channels.
  • Strong attention to detail and the ability to synthesize data into clear insights.
  • Ability to manage multiple tasks and collaborate across teams in a fast-paced, agency environment.
  • Strong written communication skills.
  • Ambitious and entrepreneurial
  • Flexible and adaptable
  • Meticulous and well-organized
  • A creative problem solver
  • Inquisitive and eager to learn
  • Collaborative and team-oriented
  • Honest and ethical in all work
  • Committed to advancing diversity, equity, inclusion, and belonging in the workplace.

Responsibilities

  • Support the collection, organization, and analysis of data across PR, social, influencer, paid media, and integrated campaigns.
  • Assist in building and maintaining reports that translate performance data into clear, actionable insights for internal teams and clients.
  • Analyze media coverage, social media conversation, and campaign metrics to help evaluate performance.
  • Monitor ongoing campaign metrics to inform optimization or strategic recommendations.
  • Conduct research, audits, and competitive analysis to support campaign planning and audience insights.
  • Help track KPIs, benchmarks, and maintain reporting standards across platforms to ensure accuracy and consistency.
  • Support the creation of client-facing reports and presentations, helping visualize data and summarize key takeaways in a clear, compelling way.
  • Assist with data pulls from analytics, media monitoring, and social listening tools.
  • Support new business efforts by conducting research, pulling relevant data, analyzing trends, and helping develop insights that inform pitch strategies and presentations.
  • Stay up to date on analytics tools, platform updates, and industry best practices in measurement, evaluation, and reporting.
  • Support the paid media team as needed.

Benefits

  • Option to enroll in medical insurance during the internship.
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