Analytics Engineer

The BulwarkWashington, DC
$120,000 - $130,000Onsite

About The Position

The Bulwark is seeking its first Analytics Engineer to establish the analytics foundation that powers decision-making across the business. This role is ideal for someone who enjoys building data infrastructure as much as uncovering insights that drive business decisions. The Analytics Engineer will connect data across subscriptions, newsletters, podcasts, video, live events, marketing, finance, and audience platforms to create trusted reporting, shared metrics, and a unified view of the business. The work will directly influence subscriber growth, product launches, marketing investments, and overall company decision-making. The ideal candidate has a builder's mindset, an entrepreneurial spirit, and is excited about establishing the analytics foundation for a fast-growing independent media company.

Requirements

  • 6+ years of hands-on experience across analytics engineering, data engineering, or analytics, ideally within subscription media, digital media, or B2C businesses.
  • Strong SQL skills and experience working with Snowflake.
  • Experience with modern ELT tools such as dbt, Fivetran, or equivalent technologies.
  • Experience building dashboards and self-service reporting in Metabase or similar BI platforms.
  • Experience designing subscriber attribution, cohort analyses, and LTV, retention, or churn models.
  • Experience supporting consumer revenue growth through pricing, experimentation, lifecycle marketing, or subscription optimization.
  • Demonstrated ability to leverage AI tools to automate analytics workflows, accelerate insight generation, and improve the efficiency and quality of reporting and decision-making.
  • Excellent communication skills and the ability to translate complex data into actionable insights for technical and non-technical stakeholders.
  • A builder’s mindset, an entrepreneurial spirit, and excitement about establishing the analytics foundation for a fast-growing business.

Responsibilities

  • Build The Bulwark's analytics function, establishing foundations, metrics, and reporting standards.
  • Establish best practices for analytics, documentation, and data governance.
  • Build and maintain integrations between Snowflake and third-party platforms.
  • Audit existing data sources and ingestion pathways.
  • Design and maintain a source-of-truth schema spanning subscriber, engagement, revenue, and product data.
  • Build and refine ingestion and transformation pipelines using Snowflake SQL.
  • Partner with Growth, Finance, Editorial, and external platform partners to answer business questions.
  • Analyze subscriber acquisition, retention, churn, engagement, and lifetime value.
  • Design measurement frameworks and analytics to support pricing strategy, promotional campaigns, subscription offers, and experimentation.
  • Build reporting and data architecture to evaluate A/B tests, pricing changes, and new growth initiatives.
  • Measure the effectiveness of marketing campaigns, promotional offers, lifecycle programs, and acquisition channels.
  • Develop dashboards and executive reporting for business performance and key growth metrics.
  • Perform ad hoc analyses to uncover opportunities for revenue, engagement, and operational efficiency.
  • Develop scalable audience and content taxonomies.

Benefits

  • Full employer-sponsored health plans
  • 401(k) plan with employer match
  • Generous vacation and paid time off
  • Commuter benefits
  • Employee Assistance Program
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