Analyst, Market Insight - Analyste, Intelligence de marché

Groupe Touchette • Montreal, QC

7d

About The Position

The Market Insights Analyst plays a key role in understanding market trends, competitive activity, and customer behavior to support Groupe Touchette's strategic decision-making. By transforming data into actionable insights, the incumbent helps identify growth opportunities, optimize commercial performance, and support go-to-market strategies.

Reporting to the CX team, this role works closely with Sales, Marketing, Supply Chain, Finance, and Leadership to provide meaningful insights that drive business decisions.

Requirements

• Bachelor's degree in business administration, Marketing, Economics, Statistics, Analytics, or a related field.
• 5–7 years of experience in data analytics, ideally supporting Sales, Customer Experience (CX), or Market Insights.
• Strong ability to interpret complex data and translate findings into actionable business recommendations.
• Advanced proficiency in Excel and experience with Power BI or other data visualization tools.
• Strong analytical, critical thinking, and problem-solving skills.
• Excellent communication and presentation skills with the ability to influence stakeholders.
• Self-motivated, organized, and able to manage multiple priorities in a fast-paced environment.
• Bilingualism required: Proficiency in English is necessary due to frequent interactions with predominantly English-speaking pan-Canadian partners. This language is frequently used in both written and verbal communications. An advanced level is required.

Nice To Haves

• Knowledge of SQL, Power Query, or other analytical tools is considered an asset.

Responsibilities

• Analyze market trends, customer behavior, and competitive activity to identify business opportunities.
• Perform quantitative and qualitative analyses using internal and external data sources.
• Develop and maintain dashboards, reports, and key performance indicators (KPIs).
• Analyze sales performance, market share, pricing, profitability, and product performance.
• Support Marketing and Sales teams in developing commercial and go-to-market strategies.
• Prepare executive presentations, analyses, and strategic recommendations.
• Collaborate with cross-functional teams to ensure data quality, integrity, and consistency.
• Contribute to continuous improvement initiatives and the evolution of market intelligence tools.
• Perform other related duties as required.

Benefits

• Competitive salary and comprehensive benefits package.
• Opportunities for professional development and career growth.
• A dynamic, collaborative, and evolving work environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level