Analyst, External Communications
About The Position
Royal Caribbean Group’s Guest Communications team is hiring a full-time Analyst, External Communications for an on-site position at its Royal Caribbean Headquarters 1050. Reporting to the Manager, External Communications, this role devises, writes, and pitches copy from conception through completion for mass digital communications, including email, SMS, and push notifications. The Analyst helps evolve and consistently apply brand tone and personality while producing accurate, high-quality work on deadline. The position supports campaigns and deliverables focused on the Guest Experience. It works closely with the Manager and Guest Communications colleagues, as well as teams including Deployment, Revenue, Marketing, Hotel Operations, and Expeditions. The role also provides copy direction and support to internal client teams.
Requirements
- Bachelor of Arts degree in English, Journalism, Advertising, Marketing, or a related field.
- 3–5 years of writing experience in marketing or a related field.
- Excellent copywriting, editing, and proofreading skills.
- Knowledge of English grammar and punctuation.
- Meticulous attention to detail, clear and concise communication, commitment to quality written communications, and deadline awareness.
- Familiarity with digital media and mass communications.
- Experience with Windows applications, including Word, PowerPoint, Excel, and SharePoint.
Nice To Haves
- Knowledge of Universal Spanish grammar and punctuation.
- Knowledge of web writing and SEO best practices.
- AI experience.
- Working knowledge of visual design programs.
Responsibilities
- Conceptualize and write email, SMS, push notifications, other digital and email collateral, web copy, banners, and materials for consumer and trade media.
- Coordinate communication deployments with consideration for market, audience, product impact, and guest sentiment.
- Partner with the department to devise and present multiple creative concepts that address client teams’ strategic and business needs.
- Develop and implement copy guidelines to drive brand consistency.
- Provide copy direction and support to internal client teams, including Expeditions, Turnaround, and Port Ops.
- Proofread and review final materials and recommend improvements.
- Be available for on-call hours outside normal working hours, including occasional holidays.
- Perform other job-related duties as assigned.
Benefits
- Competitive compensation and benefits package.
- Career development opportunities.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
