Analyst, Applied Intelligence

MERGE•Chicago, IL

1d•$66,850 - $80,200•Hybrid

About The Position

At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction feels natural, contextual, and relevant. This commitment to human-first innovation is what brings us together and propels us forward. We are united by our North Star: to unite people and brands to empower healthier, happier lives. Emerge to the Top of Your Career At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers.

Requirements

1–3 years of experience in marketing analytics, campaign measurement, or paid media/website analytics
Bachelor's degree preferred, ideally in Business, Mathematics, Statistics, or Economics; advertising, CRM, or digital background a plus
Experience with web analytics platforms (GA4, Adobe), ad serving systems (CM360), and dashboarding tools (Tableau, Looker, Power BI, Datorama)
Proficiency with Excel and PowerPoint
Strong qualitative and quantitative skills, with the ability to turn data into a clear point of view
Curiosity about using AI tools to work faster and dig deeper
Detail-oriented, well-organized, and a strong written and verbal communicator
Comfortable working independently and as part of a team
Desire to build strong, trusting relationships with clients and internal teams — communicating clearly, listening well, and presenting findings with confidence

Nice To Haves

Interest in healthcare/pharma measurement a plus — no prior experience required

Responsibilities

Support performance reporting and analysis for various client engagements, including traditional, digital, and social media programs. The goal is to maximize our clients’ return on marketing investment through ongoing program measurement, disciplined in-market testing, and results-based performance management.
Collaborate with cross-functional teams to define measurable program goals and objectives
Develop concise measurement plans detailing objectives, framework, data sources, and reporting cadence
Partner with technical teams to implement and QA tracking — including generating tags from analytics platforms (GA4, Adobe) and ad servers (CM360) — to ensure clean, reliable data
Monitor and maintain the measurement framework in-market, resolving issues quickly (e.g., ad delivery, tag integrity)
Aggregate data from multiple sources (site analytics, ad servers, social listening, call tracking, CRM, and more) into integrated dashboards and report templates
Analyze results and present findings — with clear, actionable recommendations — to internal teams and clients
Contribute to the agency's analytics vision by refining our processes, tools, templates, and AI-assisted workflows