Amazon Channel Specialist

The Bradford Group•Niles, IL

2d•$70,000 - $79,000•Hybrid

About The Position

Impassioned…Emboldened…Infinitely Curious: The Bradford Group family of brands is a world leader in new product development. We have been selling joy for over 50 years! Our global organization consists of several business divisions ranging from jewelry, apparel, to collectible coins and so much more. We concept, create, design and market our creative products directly to our customers, and leverage licenses with the biggest names in entertainment and sports to bring unique and curated products to our customers across the globe. We are seeking an experienced and data-driven Marketplace Specialist to own and scale our marketplace presence. This role will be responsible for managing product listings, advertising campaigns, and our FBA operations, while working closely with leadership to expand into new marketplaces and drive revenue growth. This is a hands-on role for someone who understands both the operational and strategic sides of marketplace selling. How you will contribute: Own day-to-day management of marketplace accounts (primarily Amazon, including FBA). This includes daily marketplace tasks such as inventory management, pricing updates and tracking number uploads. Create, optimize, and manage product listings (SEO, keywords, titles, bullets, A+ content). Perform keyword research and apply SEO best practices to improve product visibility and organic search performance. Partner with Divisional marketers to develop content, as well as use AI resources to supplement or enhance existing content. Monitor listing health, suppressions, and compliance issues. Work through compliance needs to maintain account health. Analyze sales, traffic, conversions and advertising KPIs to identify growth opportunities and recommend optimization Manage Amazon brand storefront, including homepage content, navigation, category maintenance. Plan, launch, and optimize Amazon ad campaigns - primarily Sponsored Product Ads. Partner with divisional stakeholders to manage advertising budgets and drive efficient A/S. Analyze performance data and identify opportunities for growth - make recommendations to Divisions on ad opportunities. Test and scale new advertising strategies such as Sponsored Display and Sponsored Brands. Work closely with the creative team to develop content if needed, or use AI resources to supplement or enhance existing content. Partner with Divisions to manage FBA inventory planning and forecasting. Monitor inventory levels and make recommendations FBA opportunities. Create shipments in Seller Central, coordinate shipment prep with 3rd party logistics, and monitor shipment delivery. Investigate any issues or lost inventory. Maintaining reporting on sell-through rates, profitability, and overall FBA performance. Research and evaluate new marketplace opportunities (e.g., Walmart, eBay, Target Plus, international Amazon markets, etc.) Develop and execute marketplace launch strategies, including technology integrations Plan and implement FBA promotional activities, including Lightning Deals, Prime Day, and Black Friday events Work directly with leadership to define growth goals and expansion plans Stay up to date with marketplace trends, algorithm changes, marketplace best practices, and opportunities What you will bring and skills that excite us: Bachelors degree – Liberal Arts or Business 3+ years of experience working within Amazon Seller Central. Experience expanding into additional marketplaces is a plus, as is experience using Rithum (formerly Channel Advisor) Excellent computer skills – both MAC/PC - Word, Excel Good problem solving skills and independent decision making Must be able to complete multiple tasks in a fast-paced, deadline oriented environment Excellent communication and interpersonal skills – must interact with all departments at levels within the organization 3+ years of experience working within Amazon Seller Central. Experience expanding into additional marketplaces is a plus, as is experience using Rithum (formerly Channel Advisor) Strong experience with paid campaign management Proven track record of growing marketplace revenue Experience launching products and optimizing listings for SEO Strong analytical skills (comfortable working with data, spreadsheets, and reporting tools Highly organized and detail-oriented, able to manage multiple priorities Self-starter who can take ownership and drive result Familiarity with emerging AI-based technologies. Bradford at a glance: Our scale: We have over 250 employees based out of our global headquarters right outside of Chicago, we have marketing operations in over 10 countries worldwide, and have over 32 million customers served. Compensation and benefits: We offer a competitive compensation plan and great benefits, with some benefits starting from day 1! We own the company: Employee Stock Ownership Plan (ESOP) which allows you to not only derive the benefits of working as an employee at The Bradford Group, but also gain the benefits of being an owner. Professional Development: There is always room to learn! We offer a Professional Development Program, a Mentor Program, and LinkedIn Learning to our teams as well as additional hands-on training and development. Our teams utilize a continuous performance management and development structure for feedback. We meet quarterly to focus on the future! Our values: Honesty. Innovation. Respect. Teamwork. Giving back. These are just some of the core values that drive our team members. Our team strives to build a culture of continuous feedback where anyone can share and create our “next big idea,” among diverse and inclusive teams. Flexibility and wellness: Whether it’s offering hybrid environment (onsite/remote) for our corporate staff, to a generous, front-loaded PTO and holiday package to all staff and corporate wellness initiatives such as an annual health fair and an onsite fitness center, we are committed to our team members well-being. New hires start with 16 days of PTO and 8 paid holidays per year. Perks and more: We have a Business Casual Work Environment, Health and Dental Insurance, Vision, Life Insurance, Disability Insurance, Paid Time Off (PTO), Direct Deposit, Credit Union, Flexible Spending Accounts, Health Savings Accounts, Employee Assistance Program, Employee Referral Bonus Program, 401(k), Profit Sharing, Tuition Reimbursement, and Toastmaster’s memberships, a Peer Recognition Program, Product Discounts and more! Compensation: $70,000 - $79,000 The Bradford Exchange is an Equal Opportunity Employer. #LI-Hybrid

Requirements

Bachelors degree – Liberal Arts or Business
3+ years of experience working within Amazon Seller Central.
Experience expanding into additional marketplaces is a plus, as is experience using Rithum (formerly Channel Advisor)
Excellent computer skills – both MAC/PC - Word, Excel
Good problem solving skills and independent decision making
Must be able to complete multiple tasks in a fast-paced, deadline oriented environment
Excellent communication and interpersonal skills – must interact with all departments at levels within the organization
3+ years of experience working within Amazon Seller Central.
Experience expanding into additional marketplaces is a plus, as is experience using Rithum (formerly Channel Advisor)
Strong experience with paid campaign management
Proven track record of growing marketplace revenue
Experience launching products and optimizing listings for SEO
Strong analytical skills (comfortable working with data, spreadsheets, and reporting tools
Highly organized and detail-oriented, able to manage multiple priorities
Self-starter who can take ownership and drive result
Familiarity with emerging AI-based technologies.

Responsibilities

Own day-to-day management of marketplace accounts (primarily Amazon, including FBA). This includes daily marketplace tasks such as inventory management, pricing updates and tracking number uploads.
Create, optimize, and manage product listings (SEO, keywords, titles, bullets, A+ content).
Perform keyword research and apply SEO best practices to improve product visibility and organic search performance.
Partner with Divisional marketers to develop content, as well as use AI resources to supplement or enhance existing content.
Monitor listing health, suppressions, and compliance issues.
Work through compliance needs to maintain account health.
Analyze sales, traffic, conversions and advertising KPIs to identify growth opportunities and recommend optimization
Manage Amazon brand storefront, including homepage content, navigation, category maintenance.
Plan, launch, and optimize Amazon ad campaigns - primarily Sponsored Product Ads.
Partner with divisional stakeholders to manage advertising budgets and drive efficient A/S.
Analyze performance data and identify opportunities for growth - make recommendations to Divisions on ad opportunities.
Test and scale new advertising strategies such as Sponsored Display and Sponsored Brands.
Work closely with the creative team to develop content if needed, or use AI resources to supplement or enhance existing content.
Partner with Divisions to manage FBA inventory planning and forecasting.
Monitor inventory levels and make recommendations FBA opportunities.
Create shipments in Seller Central, coordinate shipment prep with 3rd party logistics, and monitor shipment delivery.
Investigate any issues or lost inventory.
Maintaining reporting on sell-through rates, profitability, and overall FBA performance.
Research and evaluate new marketplace opportunities (e.g., Walmart, eBay, Target Plus, international Amazon markets, etc.)
Develop and execute marketplace launch strategies, including technology integrations
Plan and implement FBA promotional activities, including Lightning Deals, Prime Day, and Black Friday events
Work directly with leadership to define growth goals and expansion plans
Stay up to date with marketplace trends, algorithm changes, marketplace best practices, and opportunities