AI Design Lead

Finout•New York, NY
•Hybrid

About The Position

Finout is hiring a senior individual contributor to redesign how its Creative & Marketing Design team works with AI, helping the team produce more work without compromising quality. The role reports to the Head of Design and has no direct reports, while setting the creative bar and managing the team's weekly priorities. The AI Design Lead will improve design workflows through AI, own the team's generative AI strategy, and build reusable systems that scale design output. The role partners closely with Marketing on campaigns and major launches, coordinating scope and timelines while keeping brand and product aligned.

Requirements

  • At least 5 years of design experience across brand, marketing, and digital.
  • Deep hands-on experience with AI design workflows, including generative pipelines, prompting, and automation.
  • A portfolio demonstrating design processes rebuilt with AI and the resulting changes.
  • Experience leading design work as a lead or principal and influencing through craft rather than formal management.
  • Experience building templates, component libraries, or self-serve systems that others use.
  • Experience working directly with marketing teams and understanding how creative supports campaigns and pipeline.
  • Strong Figma skills and capabilities across motion, prototyping, and digital production.
  • Clear communication with stakeholders at every level.

Nice To Haves

  • Experience with node-based tools such as Figma Weave (formerly Weavy) or ComfyUI.

Responsibilities

  • Identify friction in design workflows and rebuild them with AI to reduce production time without lowering quality.
  • Own the team's generative AI strategy and standardize and scale automated workflows using Figma Weave and similar tools.
  • Set creative direction and review work across the team in partnership with the Head of Design.
  • Own the marketing design board, including weekly prioritization, coordination, and clearing bottlenecks.
  • Build scalable systems such as templates, brand pipelines, reusable web components, and self-serve asset libraries.
  • Partner with Marketing on design, defining scope and timelines and keeping brand and product aligned on major launches.
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