AI Content Manager

Barracuda Networks Inc.
Remote

About The Position

Barracuda is seeking an AI Content Manager to accelerate its content production engine and scale high-quality marketing assets. This role requires a content strategist who can expertly leverage AI to produce SEO, AEO, and AIO-optimized content that performs across modern search and LLM ecosystems. The AI Content Manager will lead the creation, optimization, and refresh of website content engineered for SEO, AEO, and AIO performance, ensuring Barracuda’s digital footprint is fully discoverable, extractable, and aligned with evolving search and LLM behaviors. This role blends traditional writing excellence with modern AI fluency, combining prompt engineering, AEO/AIO strategy, and human-in-the-loop editorial judgment to produce content that is accurate, impactful, and on-brand. The ideal candidate is a skilled writer who knows how to guide LLMs and build repeatable processes that scale output without sacrificing clarity, precision, or brand voice. They will operate as a collaborative and proactive self-starter, taking initiative, driving projects forward independently, and consistently delivering. The role involves partnering closely with corporate marketing, website, social media, demand generation, creative, and product marketing teams to produce content that strengthens SEO performance, enhances AEO/AIO extractability, and improves how Barracuda appears across the global digital ecosystem.

Requirements

  • Strong knowledge of AEO/AIO best practices and demonstrated ability to create optimized, AI-extractable assets that perform across modern search and LLM ecosystems.
  • Proven capacity to produce content at scale using AEO/GEO platforms, while maintaining clarity, precision, and brand alignment; Ideal candidate has worked with Profound or a competitor.
  • Hands-on experience with copy generation tools, LLMs, and prompt-based workflows that accelerate production without sacrificing quality.
  • 7+ years of experience producing high-quality cybersecurity content grounded in strong copywriting or journalism fundamentals.
  • Ability to translate technical concepts and customer success narratives into clear, compelling, audience-appropriate language.
  • Meticulous copyediting and proofreading abilities with strong attention to detail, consistency, and accuracy.
  • Ability to adapt AI-generated and human-written content to Barracuda’s tone, style, and messaging frameworks.
  • Thrives in a fast-moving environment, learns quickly, and embraces experimentation with new AI tools and techniques.

Responsibilities

  • Create high-quality, SEO/AEO/AIO-optimized website copy, structured-data-friendly content, and AI-extractable assets.
  • Lead systematic copy updates to existing pages with a focus on semantic alignment, extractability, clarity, and conversion performance.
  • Produce AEO/AIO-optimized education articles, threat insights, customer stories, and thought leadership that elevate Barracuda’s expertise.
  • Create AEO/AIO-optimized case studies that craft compelling, conversion-ready customer narratives.
  • Refine eBooks, brochures, product data sheets, event promotions, and more for AEO/AIO, clarity, accuracy, consistency, and brand alignment.
  • Develop AEO/AIO-optimized abstracts, registration-page copy, and multi-email promotional sequences that drive engagement and conversion.
  • Leverage AI tools to increase speed, consistency, and output while maintaining Barracuda’s brand voice, accuracy, and quality standards.
  • Strengthen AI-generated outputs by ensuring factual accuracy, eliminating bias, improving clarity, and aligning tone with Barracuda’s brand voice.
  • Build reusable prompts, templates, and SOPs that streamline content production and support scalable publishing pipelines.

Benefits

  • Equity, in the form of non-qualifying options
  • High-quality health benefits
  • Retirement Plan with employer match
  • Career-growth opportunities
  • Flexible Time Off and Paid Time Off benefits
  • Volunteer opportunities
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