Agency/Services Partnership Manager - Americas

Dotdigital•Washington, DC

About The Position

Dotdigital is a customer experience data platform that helps digital marketers and developers deliver marketing communications across the customer journey. We use AI, behavioral modelling, and marketing analytics to help clients make faster and better decisions about what customer experience to deliver to drive conversion and loyalty for brands as they grow and scale. Partnerships are integral to our continued success as the leading customer engagement platform for marketers. This is a multifaceted role requiring a range of skill sets, including sales, business development, relationship-building, and account management. The partnership manager will work with our marketing service agency, system integrator, and consultant partners, helping them understand the value of a partnership with us for both their business and their clients. The ability to understand a partner's business goals and to articulate how a partnership with Dotdigital can support those is key to success in this role. In addition to owning, developing, and managing a portfolio of agency services partners, you will also be expected to support our strategic partnerships with Adobe, Shopify, Big Commerce & Microsoft. We are looking for candidates with a minimum of 2-3+ years’ experience in a partnerships, sales, or business development role with a SaaS sales background (e.g., email service providers, ecommerce platforms, and system integrators, CRM, marketing technology, etc.).

Requirements

You understand the inner workings of digital and full-service agencies
You are passionate about sales, hunting, creating funnels, and reaching out to new agencies
You excel at establishing and growing mutually beneficial business relationships
You have an agile growth mindset and adapt well to a fast-moving environment
25% travel as required to develop partner relationships
Attending industry events as required
Strong communication skills, detail-oriented, highly organized, and can work independently and as part of a team.
Relationship Management – Building trust with partners, nurturing long-term engagement, and handling tricky conversations with grace
Partner Recruitment – Identifying the right fit, onboarding with intention, and setting partners up for success from day one
Project Management – Keeping initiatives on track, juggling priorities, and making sure deliverables hit the mark
Strategic Thinking – Spotting growth opportunities and aligning partner goals with business objectives
Cross-Functional Collaboration – Working seamlessly with sales, marketing, and customer success to share insights and drive outcomes
Feedback Handling – Gathering, analyzing, and sharing partner and client feedback to improve processes and experiences
Communication – Clear, confident, and persuasive across email, meetings, and presentations
Problem Solving – Unblocking issues quickly and creatively, whether they're internal challenges or partner pain points
Data-Driven Mindset – Using metrics to track performance, identify trends, and make informed decisions
Adaptability – Rolling with change and thriving in dynamic environments

Responsibilities

Day-to-day oversight of deal pipeline between ecosystem partners and Dotdigital
Achieve revenue targets through building and managing a pipeline of partner-referred opportunities alongside the sales team
Establish close, long-term, and mutually beneficial relationships with your portfolio of Services Partners.
Research, recruit, and onboard key partner relationships that create value for Dotdigital, the partner, and their customers
Educate partners on Dotdigital’s value by regularly conducting enablement sessions, delivering presentations, and platform feature demonstrations to various members of partner organizations
Take ownership of your partner portfolio across all processes and systems
Support business processes with all departments to support the success of the Services Partner Program.
Ensure CRM is up-to-date and reflects reality for opps, partner statuses, and stakeholders
Create new business referral opportunities (SQO's) from services and solution partners
Support active opportunities through partner influencing where appropriate and applicable
Establish opportunities for joint lead-gen, content, and brand awareness go-to-market campaigns through partners (e.g. webinars, roundtable events, case-studies, white papers etc) for the marketing team to pursue and execute