Agency Practice Strategy Lead

HP•Spring, TX

9d•$130,700 - $205,200•Onsite

About The Position

This role is responsible for overseeing the execution of marketing agency practice strategies, ensuring adherence to established policies and standards and supporting HP marketers to have the best collaboration experiences with key agency partners. The role takes the lead in working with and managing our external agency relationships. Additionally, the role involves fostering collaboration with cross-functional teams, contributing to leading and managing strategic discussions, operational excellence and relationships with key agency partners.

Requirements

Four-year or Graduate Degree in Marketing, Communications, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
Typically has 12+ years of work experience, preferably in creative agency, agency management, social marketing, content marketing and media, data led planning, or a related field.
Agency management
Brand Management
Brand Marketing
Brand Strategy
Branding
Customer Relationship Management
Digital Marketing
Key Performance Indicators (KPIs)
Marketing
Marketing Communications
Marketing Strategies
Project Management
Social Media
Thought Leadership
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity

Nice To Haves

Preferred Certifications NA

Responsibilities

Oversees execution of marketing agency practice strategies leveraging set policies, standards, and direction across the assigned business area.
Project manages content creation work with external agency partners and manages partner relationship on operational topics
Develops and manages project management processes and artefacts
Drives and ensures collaboration with the cross functional teams including worldwide marketing teams, regional marketing partners and procurement
Oversees definition, writing, and testing of briefs and scope documents and ensures consistent execution across the mix.
Enables the discussion on vetting and updating agency rosters and assessing new vendors, in collaboration with procurement.
Contributes innovative ideas and leads large cross-functional teams, exercising independent judgment to solve unique and complex problems impacting the business.
Acts as a functional manager within area of expertise, developing strategy and setting functional policy and direction.
Provides mentorship and guidance to lower-level employees, thus ensuring the realization of operational and strategic plans.

Benefits

Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave