About The Position

We are conducting a paid study to assess the effectiveness of emerging advertising concepts. The goal is to understand how marketing professionals evaluate new messaging and positioning strategies before they are launched. Participants will provide feedback to help refine these concepts for better audience resonance. The study involves a 10-minute online survey completed on a desktop computer, where participants will review text and visual advertising concepts and answer structured questions about their clarity, appeal, and impact. This process is asynchronous and does not require voice or video recording.

Requirements

  • Professional experience managing or influencing Google Ads spend.
  • Active role in media buying, performance marketing, or digital strategy.
  • Access to a desktop computer for completing the survey.
  • Willingness to provide a verifiable company name for credential checking.
  • A verifiable professional background in managing active campaigns is required to participate.

Responsibilities

  • Review unreleased advertising concepts via a desktop browser.
  • Evaluate ad messaging for clarity, appeal, and potential effectiveness.
  • Answer structured survey questions detailing your professional opinion.
  • Complete the evaluation independently within a 10-minute session.

Benefits

  • $40 one-time compensation
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