Advertising Manager

Margaritaville Resort Casino • Bossier City, LA

5h • Onsite

About The Position

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities. Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well-being. Specific benefits—such as day-one medical coverage, 401(k) matching, and annual performance bonus—may vary by position. Paid time off is earned according to the local policy and increases with the length of employment. This role is Responsible for managing advertising for the property. Liaison for property public relations. Develops implements and manages operational goals and monitors achievements of performance and profit objectives in defined area.

Requirements

• Must be at least 21 years of age.
• Bachelor’s degree (B.A./B.S.) from four-year college or university in marketing, finance or related field; or equivalent combination of education and experience.
• Five years progressively more challenging leadership roles in marketing or operations; or equivalent combination of education and experience.
• Excellent verbal, written, and interpersonal skills.
• Technical proficiency and knowledge in Microsoft applications (Word, Excel, and Outlook).
• Minimum of 3 years experience in a supervisory role.
• Strong client interface and presentation skills.
• Public speaking skills with the ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Ability to interact with guests, staff and colleagues and resolve problems and conflicts in a diplomatic and tactful manner.
• Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.
• Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
• Demonstrated ability to drive toward results.
• Ability to read and interpret documents in English, such as safety rules, operating and maintenance instructions and procedure manuals.
• Ability to read and communicate verbally in English.
• Ability to apply commonsense understanding to carry out instructions furnished in written, oral, or diagram form.
• Ability to deal with problems involving several concrete variables in standardized situations.
• Successfully complete and maintain certification in the Beverage Service Program (TIPS) as may be required for this position.
• Possess a valid driver’s license and have acceptable driving history as determined by PENN Entertainment auto insurance carrier.

Nice To Haves

• Casino/Gaming Experience Preferred
• Knowledge of Adobe Creative Suite and use of a plotter preferred.

Responsibilities

• Managing advertising for the property.
• Liaison for property public relations.
• Develops, implements and manages operational goals and monitors achievements of performance and profit objectives in defined area.
• Create effective and efficient schedules, while maintaining labor costs, meeting staffing objectives and achieving guest satisfaction.
• Responsible for assisting in the budget process for the department and provide recommendations; ensuring compliance to departmental budget initiatives; reporting budget concerns to manager.
• Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs.
• Ensures customer service standards are followed by all team members and addresses issues as they arise.
• Responsible for the overall achievement of department customer service goals.
• Enhance guest interactions by providing a friendly greeting, offering directions, answering questions, making announcements, and creating an upbeat and positive atmosphere.
• Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to compliance and Executive Management.
• Ensures live entertainment is properly communicated through all points of advertising and that it is monitored for accuracy.
• Maintains strict confidentiality in all departmental and company matters.
• Responsible for the management of all marketing support services to include advertising, public and community relations, and internal department requests.
• Crafting press releases and media correspondence in relation to marketing programs or property advertising.
• Accountable for all property signage and collateral.
• Oversight of strategy, creation and budget of billboards, newspapers, radio, tv, on property signage, entertainment, community relations and social media.
• Manages relationships with outside vendors to ensure timely, accurate, and cost-effective production campaigns.
• Tracks all expenses and manages advertising monthly financial close process.
• Identifies opportunities for community outreach.
• Responsible for staff development and training programs.
• Responsible for rewards and recognition program to maximize team member engagement.
• Evaluates team members within department and delivers constructive feedback to team members in regards to performance.
• Determines recommendation for staffing (including interviewing and hiring) and scheduling (planning, assigning and directing work) to meet business needs.
• Manages work procedures and expedites workflow.
• Responsible for team member performance (disciplining, coaching, counseling).

Benefits

• Competitive Total Rewards package
• Wellness programs designed to support our team members' financial, physical, and mental well-being.
• Day-one medical coverage
• 401(k) matching
• Annual performance bonus
• Paid time off is earned according to the local policy and increases with the length of employment.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 1-10 employees