Advertising and Promotions Manager

DENVER ART MUSEUM INCDenver, CO
2d

About The Position

At the Denver Art Museum (DAM), we work together to build a world where art sparks creativity, and connects, inspires, and empowers people and communities. As the Advertising and Promotions Manager, you will be responsible for developing, executing, and evaluating strategic advertising and promotional initiatives that support the Denver Art Museum’s attendance, revenue, and awareness goals. You will collaborate extensively across the Marketing and Communications department—and with teams throughout the Museum—to deliver compelling, consistent, and brand-aligned marketing campaigns for exhibitions, programs, and institutional priorities. Be a part of a curious, respectful, dynamic, inclusive and creative team who are committed to creating memorable museum experiences for all! If you share our passion for creativity and community building, we encourage you to apply! Pay Range: $55,700-$74,200/year, based on experience. Perks & Benefits: A comprehensive medical/dental/vision plan, that can be extended to domestic partner, spouse, and children. DAM 100% paid Life Insurance, and Short/Long Term Disability. Generous sick and vacation paid time off and one personal day. Ten paid holidays. 403(b) Retirement Plan with immediate eligibility to contribute and those who meet the requirements after one year will qualify for the 3% non-elective contribution and 2% match program. A free RTD Eco Pass. Free Telehealth and Employee Assistance Program. Access to Headspace. Two weeks Paid Parental Leave. free DAM Family Membership. Please note: The Denver Art Museum does not provide parking for its employees.

Requirements

  • 3-5 years of related professional experience in marketing, advertising or promotions.
  • Demonstrated success in planning and executing multi-channel marketing campaigns.
  • Strong project management skills with the ability to manage multiple deadlines.
  • Experience with media planning, analytics and reporting tools.
  • Excellent verbal and written communication skills.
  • Experience with budget management.
  • Able to balance multiple priorities and stay organized in a dynamic environment.

Nice To Haves

  • Experience working with, and providing direction to, creative teams.
  • Familiarity with audience segmentation, digital marketing tools and CRM platforms.
  • Knowledge of the Denver cultural landscape.

Responsibilities

  • Developing strategic, integrated marketing plans to promote the Museum’s many offerings, including ongoing programs and temporary exhibitions.
  • Recommending and managing budget allocations to create strategic, multi-channel advertising campaigns aligned with seasonal and institutional priorities.
  • Collaborating with Marketing and Communications colleagues to ensure membership communications, email marketing, social media, paid and organic search, content marketing, and other channels are integrated into campaign plans.
  • Managing day-to-day execution of advertising and promotional campaigns, including creative briefs, message development, media buying, and trafficking.
  • Monitoring campaign performance to optimize tactics as needed and ensure timely and accurate delivery of all assets.
  • Developing and maintaining positive working relationships with media sales representatives and vendors; identifying cost effective media opportunities and negotiating rates and placements with support of Associate Director, Marketing and Membership.
  • Developing and delivering comprehensive results reports for all marketing and advertising campaigns with a focus on ROI, audience engagement, and other key performance indicators.
  • Identifying, soliciting and managing promotional partnerships and media sponsorships with local and regional organizations to increase Museum visibility, including attending Marketing Advisory Committee Meetings at Visit Denver.
  • Partnering with local tourism board and other city agencies to promote Museum offerings, representing the museum’s interest at meetings as needed.
  • Collaborating with in-house graphic design team to produce cohesive advertising assets, on-site graphics, and other marketing materials aligned with best-in-class branding practices.
  • Serving as the primary marketing liaison to Development when evaluating sponsorship opportunities, fulfilling partner agreements, and maintaining brand integrity across corporate sponsorship activities.
  • Providing strategic marketing counsel and expertise to other departments as needed.
  • Participating in cross-departmental committees and project teams to support institutional initiatives.
  • Supporting an internal culture of inclusion and belonging and contribute to a positive team dynamic.
  • Other duties as assigned.

Benefits

  • A comprehensive medical/dental/vision plan, that can be extended to domestic partner, spouse, and children.
  • DAM 100% paid Life Insurance, and Short/Long Term Disability.
  • Generous sick and vacation paid time off and one personal day.
  • Ten paid holidays.
  • 403(b) Retirement Plan with immediate eligibility to contribute and those who meet the requirements after one year will qualify for the 3% non-elective contribution and 2% match program.
  • A free RTD Eco Pass.
  • Free Telehealth and Employee Assistance Program.
  • Access to Headspace.
  • Two weeks Paid Parental Leave.
  • free DAM Family Membership.
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