Adobe Email Marketing Specialist

Reingold Inc•Alexandria, VA

1d•$64,400 - $109,000•Hybrid

About The Position

Reingold is seeking an Adobe Email Marketing Specialist to build and manage email and cross-channel campaigns for client engagements. This is a hands-on role requiring expertise in Adobe Campaign and Adobe Journey Optimizer (AJO) for designing workflows, data modeling, troubleshooting, and campaign deployment. The ideal candidate will possess technical depth, meticulous attention to detail, and the ability to communicate complex platform capabilities to diverse stakeholders. This is a hybrid role, requiring at least two days per week on-site at Reingold’s headquarters in Alexandria, VA.

Requirements

At least 4 years of hands-on Adobe Campaign or AJO experience (Campaign Classic v7, Campaign v8, Campaign v8 Client Console, Campaign Standard, or the Campaign Web UI), with production ownership.
Demonstrated ability to independently build multi-step workflows from targeting through delivery and post-processing.
Strong SQL skills (joins, aggregations, subqueries) and sufficient JavaScript for Campaign scripting contexts.
Solid understanding of relational data modeling and Campaign's schema layer.
Practical knowledge of email deliverability: authentication, sender reputation, bounce handling, and list hygiene.
Proficiency in HTML and CSS for email, including responsive patterns and cross-client compatibility.
Working knowledge of CAN-SPAM and consent/opt-out requirements.
Excellent oral and written communication skills, with the ability to explain technical concepts to non-technical audiences.
Authorization to work for any employer in the United States.

Nice To Haves

Hands-on experience in AJO, including building event-triggered, batch, and unitary journeys.
Working knowledge of Adobe Experience Platform (AEP), including XDM schemas, datasets, identities, unified profile, and audience definitions.
Message authoring in AJO across various channels (email, SMS, push, in-app, web), including content templates, fragments, and personalization syntax.
Experience with Decisioning, content experiments, or journey reporting in AJO.
An informed perspective on the coexistence of Adobe Campaign and AJO, including data flow and migration strategies.
Adobe certification in Campaign or Journey Optimizer.
Experience migrating from Campaign Classic v7 to Campaign v8 or working in the Campaign Web UI.
Experience with other Adobe platforms (AEP, AEM, Analytics/CJA, Audience Manager, Target).
Public sector, government, nonprofit, association, or advocacy campaign experience.
Agency background with experience managing multiple concurrent clients.
Familiarity with other ESPs or marketing automation platforms (Salesforce Marketing Cloud, Marketo, Eloqua, Braze).

Responsibilities

Design, build, and maintain Adobe Campaign workflows for client programs, including targeting, segmentation, enrichment, deduplication, scheduling, and recurring/continuous deliveries, and manage them in production.
Write and optimize SQL and JavaScript within workflows, and diagnose performance issues.
Extend and maintain the Campaign data model, including custom schemas, input forms, navigation, and mapping between Campaign and client data sources.
Build and maintain imports, exports, and integrations with CRM, web analytics, and client systems (SFTP, APIs, file-based feeds), ensuring ongoing functionality.
Manage the technical aspects of email deliverability, including authentication (SPF, DKIM, DMARC), IP and domain warming, bounce and quarantine handling, suppression logic, and seed/inbox placement testing.
Execute the campaign calendar from end to end: audience pulls, template builds, proofing, stakeholder approvals, scheduling, and deployment.
Manage lists, preference centers, subscription services, and unsubscribe handling in compliance with CAN-SPAM and client consent requirements.
Build and deliver campaign reporting, design and run A/B and multivariate tests, and translate results into actionable client recommendations.
Maintain runbooks and documentation for campaign execution and integrate AI to streamline repetitive tasks.