Account Manager, Roundel, Electronics

Target • Minneapolis, MN

7d • $73,000 - $132,000 • Hybrid

About The Position

The Marketing organization at Target is responsible for fueling the continued success of one of the world’s most beloved and recognized brands. Target Marketing is known for inspiring and surprising guests, connecting them to the products and experiences they expect and deserve. This involves studying guests to discover new needs and insights, and crafting every interaction to build brand love and business. The team consists of market experts who insist on a clear and cohesive understanding of business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles, and measuring success. Their commitment to partnering internally and with external agencies, media, and ad tech companies provides a wide range of capabilities, from award-winning creative work to exciting and performance-based marketing. The team fosters a healthy, supportive, and open culture to deliver a gratifying experience that guests can only get at Target.

Roundel is Target’s entry into the media business, an advertising sell-side business built on first-party data, brand-safe content environments, and proof that marketing programs drive business results for clients. Roundel operates with trust and transparency, believing that media works best when it benefits everyone. The core mission is to drive business growth for clients and redefine industry value by solving core challenges rather than copying existing methods. Roundel is a key growth initiative for Target and aims to lead the industry toward a better way of operating within the media marketplace.

As Manager Account Management, Partner Solutions, Roundel, you will develop a multi-channel, integrated marketing approach across digital channels and platforms for Roundel clients. You are a client-centric individual who maintains highly productive and professional relationships with both internal and external partners. You will use your strong communication and customer-oriented skills and media experience to communicate Roundel’s key differentiators. You can see the big picture and tactically problem-solve to remove roadblocks and proactively provide resolutions. You are passionate and curious about the digital space, always seeking creative ways to extend campaign messaging and objectives through various media channels.

Requirements

• Bachelor’s degree
• 3+ years of proven digital media planning, marketing, or equivalent experience
• Strong understanding and experience within Digital Marketing and Media; knowledge of ad serving, ad networks, and overall landscape is required
• Hands on experience with media planning systems and tools such as Operative One, DCM, DFP or a similar ad serving platform
• Outstanding attention to detail, organizational, and analytical skills; ability to multi-task and drive results within a rapidly changing and ambiguous environment
• Superior time management and multitasking to handle multiple concurrent projects and campaigns
• Ability to articulate and defend creative & media direction to internal and external stakeholders
• Exceptional understanding of the full media planning process—from strategy and plan development to execution
• Passion for uncovering new media opportunities to drive incremental business
• Demonstrated ability to build partnerships and maximize relationships with both internally and externally

Nice To Haves

• Preference for candidates to be based in Chicago, New York City, Atlanta, Los Angeles, and Minneapolis as the role requires frequent travel to support local clients.

Responsibilities

• You are the key client contact for high-level annual planning to program level strategies, delivering highly-integrated and effective media plans for Roundel’s top accounts.
• You will own authorship and inputs for client campaign proposals including building audience strategies, media mix allocations, and creative and media strategies that are aligned to clients’ priorities and rooted in insights and historical media performance.
• You will consult with internal partners to understand category trends and marketing needs.
• You will attend client meetings and present strategic recommendations based on your client’s key objectives including compelling and effective guidance on specific media tactics.
• You will stay up to date on industry trends both in the retail and digital advertising landscape, looking for opportunities and tests to bring to your client to further elevate the level of service.
• You will partner closely with various cross-functional teams, including but not limited to Reporting & Insights, Analytics, Sales, Trading & Ad Ops, and Channel Development, to deliver and execute effective results.

Benefits

• comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more
• 401(k)
• employee discount
• short term disability
• long term disability
• paid sick leave
• paid national holidays
• paid vacation

What This Job Offers

• Job Type: Full-time
• Career Level: Manager