Account Manager

You Are Here (YAH)•Atlanta, GA

22d•Hybrid

About The Position

YAH is looking for an Account Manager with at least 5+ years of sponsorship and experiential marketing experience to work with the Account Leadership team. The Account Manager will be responsible for day-to-day client interfacing, development of sponsorship and experiential strategy, management of sponsorship properties, and management of 2+ direct reports.

Requirements

Proven track record, experience, and examples/case studies of the following.
Project management.
Sponsorship marketing.
Client interfacing.
Creative ideation.
Team management (minimum of 2 years).
Minimum of 5 years of sponsorship and experiential marketing experience, preferably with an agency
Ability to work independently and in a cross-functional team environment.
Excellent communication, presentation and project management skills and ability to showcase examples of this in clear written and verbal formats.
Expert client management and account management skills in retaining, managing and growing long-term relationships.
Ability to manage/execute/recap promotions associated with marketing initiatives.
Proficient in MS Office Suite programs (Outlook, Word, Excel and PowerPoint).
Strong organizational and time management skills with the ability to manage multiple projects simultaneously.
Bachelor’s degree in marketing or related field is a must (advanced education is a bonus).

Nice To Haves

Preference for someone familiar with the UFC

Responsibilities

Develop an overarching sponsorship marketing strategy based on client marketing/business objectives and desired target audience(s)
Evaluate current sponsorships and provide POVs in light of the new sponsorship strategy.
Collaborate with sports & entertainment properties to fully execute contractual assets and yield strong results for the client.
Develop strategic marketing plans with sponsorship assets, inclusive of activation plans, creative and content strategy, and recaps showcasing success and ROI
Work cross-functionally with client’s various departments and their respective agencies.
Utilize internal agency resources & teams to deliver best-in-class work for the client.
Acquire in-depth knowledge of and become well-versed in client business and their sponsored properties i.e., their key issues, competitive situation, and industry trends.
Management of team member(s) and their potential growth.
Assist the Vice President of Accounts with the development of annual planning.
Lead internal cross-functional project meetings and external client status meetings.
Manage departmental processes, oversee internal department accounting (billing, job codes, reconciliation), and manage internal project communication.
Assemble, recommend, and monitor budgets and expenses while managing realistic budget expectations for clients.