Account Manager, Paid Media
About The Position
January Digital is looking to fill a Growth Team Account Manager role for our team. This role requires a growth minded individual with excellent communication skills and prior expertise executing across the digital landscape. You will be responsible for executing, managing and communicating successful outcomes for a client's digital marketing portfolio. Managed channels include: paid search, paid social, programmatic display and video. A successful Growth Team Account Manager has the ability to focus on and communicate the core elements of multi-channel management, execution, strategy and analysis.
Requirements
- 3+ years’ experience in managing paid media in digital channels – search (organic / paid), programmatic, social, display, and video.
- Proven ability to produce informed investment recommendations and campaign launches for a variety of advertising clients.
- Experience with performance media principles - driving positive ROAS, maximizing lead generation and marketing subscription-based programs.
- Strong knowledge of paid search platforms, paid social platforms, Google Analytics.
- Excellent project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines.
- Sold knowledge of Microsoft Excel and PowerPoint applications, Google work products, and other business tools (Slack, Asana, etc.)
- Has a positive attitude and can-do mentality.
- Continually seek innovative and breakthrough ideas, approaches, and solutions
- Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail.
Responsibilities
- Fully manage paid media across relevant channels (paid search, paid social, video, display, programmatic) with responsibility for analysis and optimizations based on client goals.
- Formulating paid media strategies for client businesses, including new test recommendations and optimizations that align with the clients’ objectives.
- Ownership of analysis and reporting on client campaigns.
- Manage ad delivery and implement optimizations fluidly across channels to meet client goals.
- Ownership of day-to-day client communications.
- Ideating and writing impactful ad copy that is tailored to each client and adheres to their specific guidelines for brand voice.
- Build trust with clients by managing project deliverables, delivering flawless multi-channel tactical activation of marketing campaigns, and setting clear expectations internally.
- Staying on top of the latest trends in media and in client industries and presenting these findings in internal meetings and to clients.
- Helping lead audits and RFPs to win new business
- Travel Requirements: Must be able and willing to travel between NY & Dallas offices and to client and other company meetings within the U.S., as needed.
Benefits
- Competitive and equitable pay, 401k matching, and bi-annual bonus eligibility
- Flexible PTO and Half-Day Fridays
- Philanthropic Efforts and Paid Time Off to Volunteer
- Fully covered medical, dental, and vision insurance
- Annual Wellness Stipend
- Currently a hybrid work environment with stunning NYC & Dallas offices
- Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
