Account Executive
Nexstar Media Group•Salt Lake, UT
•Hybrid
About The Position
Shape the Future of Advertising in Utah's Premier Media Market. Join KTVX TV (ABC4) and Nexstar Digital as an Account Executive and become a strategic partner to businesses across Utah. In today's dynamic media landscape, you'll craft innovative campaigns that seamlessly blend traditional broadcast television with cutting-edge digital solutions, including the rapidly growing world of streaming TV advertising. This role involves multi-platform campaign architecture, leveraging the streaming TV revolution, creative problem solving, and utilizing the latest advertising technologies.
Requirements
- Bachelor's degree in Business, Marketing, Advertising, Mass Communications, or related field or equivalent combination of education and relevant work experience
- Track record of achieving long-term objectives and implementing successful strategies
- Exceptional communication skills with the ability to craft compelling proposals and deliver engaging presentations
- Creative thinking and innovative problem-solving abilities
- Strong analytical skills to interpret campaign performance and market data
- Proficiency with Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
- Valid driver's license with clean driving record and reliable transportation for client meetings throughout the market
- Comfort with technology and ability to quickly learn new advertising platforms and tools
Responsibilities
- Identify and cultivate relationships with small, medium, and large businesses plus advertising agencies throughout Utah
- Uncover new opportunities by understanding each client's business challenges and demonstrating how our integrated media solutions drive measurable results
- Implement data-driven strategies to consistently exceed revenue targets while building long-term client partnerships
- Create compelling, multi-platform advertising campaigns that leverage the unique strengths of broadcast television, streaming TV, and digital advertising
- Present innovative media strategies that showcase how traditional broadcast reach combines with digital precision targeting
- Develop customized advertising schedules and campaign timelines that align with client goals and market opportunities
- Serve as a trusted media advisor, educating clients on emerging advertising trends and technologies
- Deliver impactful sales presentations that demonstrate the power of integrated broadcast and digital campaigns
- Provide comprehensive market insights, competitive analysis, and performance metrics to guide client decision-making
- Represent KTVX TV and Nexstar Digital as a visible leader in Utah’s business community
- Build meaningful relationships that extend beyond advertising partnerships
- Collaborate with a dynamic team of sales professionals, creative specialists, and digital experts
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
