Account Executive, Telemundo T31 Orlando

NBCUniversal•Orlando, FL

1d•Onsite

About The Position

This position is responsible for growing revenue from Orlando-based ad agencies and direct advertisers, leveraging all US markets through NBCUniversal Local OTT and digital platforms including NBC Spot On featuring Peacock. The role requires TV ad sales experience, specifically leveraging Telemundo’s linear TV stations in Tampa, Orlando, and Ft. Myers, with an emphasis on the Orlando DMA. The Account Executive will develop an understanding of ad products, leverage tentpole events, and utilize consultative selling skills to develop solutions that meet client needs. Key responsibilities include new business development, revenue closure, account relationship building, customer satisfaction, and product implementation success. This sales role is focused on delivering quarterly results and meeting individual budget requirements for linear and non-linear platforms, with a primary focus on Orlando, Florida.

Requirements

Bachelor’s degree in relevant field, or relevant work experience
Minimum 5 years’ experience in an advertising sales or media (linear and digital), either for a media company or with an agency
Knowledge of the linear and digital media market
Experience in Broadcast, Cable, Digital, Streaming or relevant fields
Proficiency with Microsoft Office
Strong communication skills both verbal and written
Excellent driving record and active driver’s license
Must be able to work in Orlando, FL
Must have unrestricted work authorization to work in the United States

Nice To Haves

Prior experience selling advertising/sponsorships to ad agencies and client direct
Strong experience with Excel, PowerPoint, and Salesforce.com
Self-starter that can thrive in both a corporate and start-up environment
Excellent knowledge of industry trends, technologies, and pricing models
Excellent knowledge of ad campaign metrics and analysis
Strong ability to collaborate and coordinate
Professional maturity, integrity, discipline, and a positive attitude
Exceptional communication skills
Exceptional presentation skills - creation and delivery
Ability to accurately identify and assess opportunities and apply resources and strategies appropriately
Ability to aggressively manage the successful execution of a sales strategy
Excellent negotiation skills

Responsibilities

Develop both general and Hispanic market sales revenue from new advertisers as well as maximize revenue from assigned list (active & non-active accounts), while meeting target revenue goals defined by management for Orlando, FL.
Own, manage and develop agency & advertiser relationships through day-to-day contact; being closely involved in the entire sales cycle, from conception and development of proposal through to invoicing and post-analysis.
Build and present consultative sales presentations, promoting NBCU’s portfolio, combining industry knowledge and market trends, reflecting an understanding of client’s business needs and deliver solutions towards them, while providing superior customer service.
Work closely with Creative Solutions, Marketing, and Research to ensure a consistent and strong execution of all solutions; work with digital teams to ensure client needs are met and ensure full and effective campaign delivery.
Develop and maintain deep expertise of the NBCU portfolio including Telemundo and digital properties such as Peacock.
Connect with key stakeholders within the linear and digital/programmatic buying ecosystems, to promote our product portfolio and secure sales.
Use all available platforms, such as industry events, professional networks, and others to prospect new business opportunities on a regular basis.
Stay informed of industry changes and share market intelligence internally; maintain working knowledge of research products updates.
Actively participate in team and station projects and special sales events.
Accurately communicate quarterly revenue pacing reports.
Clearly communicate quarterly client progress to Local Sales Manager.
Attend weekly sales meetings as directed by station management.
Complete tasks such as posting, weekly forecasting, reporting, and tracking of new business prospects with manager.
Aggressively meet and develop strong business relationships with all buyers, media planners and brand managers in your assigned territory.