Account Executive

CDS Global•Meriden, CT

22h•Hybrid

About The Position

Hearst Newspapers is investing in its sales force and is looking for a digitally savvy, highly motivated Account Executive to join its advertising team at Hearst Connecticut Media Group. As an Account Executive, you will be responsible for developing and managing a sales pipeline and building new business relationships with local advertisers throughout the Connecticut area. You will work with your customers to promote compelling solutions that best fit their marketing needs. As an advocate for the customer within Hearst Connecticut Media Group, the role works in cooperation with other departments to ensure we can meet and exceed customer expectations both in performance and process. Hearst Newspapers operates on a hybrid work week schedule.

Requirements

BA/BS degree in Advertising, Marketing, or Communications a plus or equivalent experience.
2+ years of business-to-business outside sales in advertising or media, with a proven success in new business acquisition and exceeding revenue goals.
Superior presentation, interpersonal, and communication skills.
Technically savvy with experience in Salesforce, Excel, and PowerPoint.
Goal-oriented, competitive, and forward-thinking with strong business and financial acumen.

Nice To Haves

Keep informed of industry developments to ensure our digital advertising strategies remain cutting-edge and effective.

Responsibilities

Utilize AI-powered software to enhance every stage of the sales cycle, from prospecting and planning to presenting and closing deals.
Call on local small to medium sized businesses to show the value of our suite of digital media advertising products from social media, display, video, programmatic, SEO/SEM to traditional advertisements.
Generate new leads through cold calling, networking, and prospecting, as well as staying aware of any new businesses opening in the area.
Own the sales cycle and have the support of your local account management team to aid in continued support after the sale.
Become an expert on our digital and print products/services.
Implement marketing strategies, delivering effective sales presentations with passion to consistently earn, retain and increase revenue.
Create engaging advertising solutions to solve clients’ business needs.
Recommend new products and promotional opportunities to current clients and handle objections efficiently.
Be a large part of the local business community and boosting your clients’ businesses through multiple digital media channels.
Manage client pipeline and monthly revenue forecast in Salesforce.com.