Account Executive

USA Today Co•Gainesville, FL

18h•Hybrid

About The Position

We are currently looking for an innovative and driven Account Executive to helps us drive new client acquisition. The ideal candidate will bring proven success in client acquisition, managing clients once sold, and executing strategic objectives to exceed local advertising revenue goals. The ideal candidate possesses a strong business development background utilizing a consultative and strategic sales approach. You will need to prospect qualified candidates, consult to identify growth opportunities, and deliver a compelling marketing strategy with an extensive, first-class digital portfolio. The successful candidate will be responsible for driving growth through new accounts and upselling existing accounts. In this role you will conduct face-to-face customer meetings, presentations and proposals. As a LocaliQ Account Executive, you’ll partner with clients to provide a broad set of solutions, including: Website Development and Management Search Engine Optimization (SEO) Local Listings Management Online Reputation Management Social Media Management Search Engine Marketing (SEM) Influencer Marketing Event Marketing and Sponsorships Engagement and Tracking Tools Marketing Automation Solutions Mobile Marketing Tools Social Media Advertising Display Advertising Video Advertising Mobile Advertising Email Marketing Campaigns Streaming TV, OTT, CTV Advertising Brand Content Solutions Lead Generation and Nurturing Customer Relationship Management (CRM) Tools Advanced Reporting and Analytics Interactive and Immersive Advertising Solutions

Requirements

3+ years of experience in a high acquisition, consultative B2B Sales role and a college degree or acceptable equivalent of education and work experience.
Experience building a book of new business clients.
A true hunter mentality combined with strong prospecting, planning, organizational, and time-management skills.
Excellent track record of developing and selling custom multi-tactic digital advertising campaigns and closing business, including mobile platforms, SEO/SEM, Targeted Email, Social, and other offerings. (Google AdWords, Analytics certifications are preferred but not required).
Ability to collaborate actively and constructively in a team environment.
Ability to pivot quickly without losing speed, focus, or quality.
A problem solver who thrives on challenges and can simplify complex issues.
Effective communication and presentation skills, having a persuasive and patient, yet compelling and compassionate approach.
You’ll be forging strong relationships with customers and must be able to earn their trust.
Experience with CRM tool (Daily use required).
Valid driver’s license.
Vehicle insurance is required (at least minimum insurance required for the state in which the employee works).
Proficient in MS Office Suite, including Excel, Word, PowerPoint, and Outlook.

Nice To Haves

Google AdWords, Analytics certifications are preferred but not required

Responsibilities

Drive new client acquisition
Manage clients once sold
Execute strategic objectives to exceed local advertising revenue goals
Prospect qualified candidates
Consult to identify growth opportunities
Deliver a compelling marketing strategy with an extensive, first-class digital portfolio
Drive growth through new accounts and upselling existing accounts
Conduct face-to-face customer meetings, presentations and proposals