Account Executive - Western Canada

WeKnowTraining•Calgary, AB

1d•Onsite

About The Position

As an Account Executive at We Know Training (WKT), you will be responsible for driving net-new business growth across Alberta, Saskatchewan, and Manitoba. Your primary focus will be selling WKT's training platform and content to Training Managers and L&D leaders. WKT operates across eight specialized brands in regulated industries, including occupational safety, transportation, and financial services licensing. This is a 'hunting' role where you will own your territory, build your pipeline, and close deals. The role is anchored in safety, transportation, and industrial training, with a specific need for candidates experienced in safety-sensitive sectors like oil and gas, construction, manufacturing, or transportation, and who possess an established network within these industries.

Requirements

Experience selling into, or working within, safety-sensitive sectors such as oil and gas, construction, mining, manufacturing, or transportation.
An established network of contacts in safety-sensitive sectors for warm outreach and strategic entry points.
The ability to speak credibly to OH&S legislation and industry standards.
Comfort with the language safety leaders use: due diligence, competency, regulatory compliance, and hazard control.
Proven success in a consultative, outbound B2B sales or account management role, with a history of meeting or exceeding targets and managing high-value deals focused on long-term value.
Strong communication skills, including confidence in presenting to senior decision-makers, safety managers, HSE leads, and training coordinators.
Tech fluency, including comfort with CRM systems (FreshSales is a bonus), AI tools like Claude and ChatGPT, LinkedIn, and AI-powered sales engagement platforms.
Meticulous pipeline hygiene, activity tracking, and deal documentation.

Nice To Haves

Familiarity with areas like transportation of dangerous goods, WHMIS, ground disturbance, equipment operation, fall protection, and driver safety.

Responsibilities

Own Western Canada by building and working a named target account list of large employers in regulated industries across British Columbia, Alberta, Saskatchewan, and Manitoba, prioritizing accounts by potential.
Hunt net-new business by running structured discovery to understand client pain points, demonstrating the platform, and closing deals.
Lead consultative demos, both virtually and in person, to build trust and long-term value without using pressure tactics.
Grow strategic accounts by owning expansion and new-scope conversations within major accounts, as standard renewals are handled by the Delivery team.
Work as part of a national team, partnering with the Eastern Canada Account Executive on a shared playbook and workflows.
Run a disciplined pipeline by maintaining accurate, up-to-date records in the CRM (FreshSales), tracking every lead, touchpoint, and deal stage.