Account Executive, New Client Acquisition

Melita Group

9d • $150,000 - $225,000 • Remote

About The Position

Melita (an Allvia company) is seeking a results-driven Account Executive to lead new client acquisition efforts. This role is responsible for growing Melita's book of business through two connected motions: converting warm leads generated by marketing and channel partnerships, and proactively prospecting and closing net-new business through outbound efforts. The ideal candidate brings direct, verifiable success selling HR services in a PEO (Professional Employer Organization) or HR managed services environment, and is comfortable owning a full-cycle sales process from first conversation to signed agreement.

Requirements

• 3-5 years of direct sales experience selling HR services, either for a PEO (Professional Employer Organization) or an HR/employee-benefits managed services provider.
• A proven, verifiable track record of new client acquisition success (e.g., quota attainment history, references, or documented production that can be validated).
• Demonstrated experience managing a full-cycle sales process, including both inbound lead conversion and self-sourced outbound prospecting.
• Strong consultative selling skills with the ability to speak credibly to HR, payroll, benefits, risk management, and compliance topics.
• Excellent communication, presentation, and negotiation skills.
• Comfortable operating in a metrics-driven environment with defined activity and revenue targets.
• Proficiency with CRM systems (e.g., Salesforce, HubSpot) and standard sales engagement/prospecting tools.
• Self-motivated, organized, and able to manage a pipeline that spans two distinct lead sources simultaneously.

Responsibilities

• Respond promptly to inbound leads generated through marketing campaigns, the website, referral partners, brokers, and channel relationships.
• Execute the Allvia Sales Process to understand prospect needs, and guide them through to a recommended solution to achieve their business goals.
• Partner closely with Marketing to provide feedback on lead quality, messaging effectiveness, and conversion trends.
• Maintain fast, professional follow-up cadences to maximize lead-to-close conversion rates.
• Proactively identify, research, and prioritize target accounts and buyer personas within Allvia's ideal customer profile.
• Execute consistent outbound prospecting activity, including cold calling, email outreach, LinkedIn/social selling, and networking.
• Build and manage a self-sourced pipeline from first touch through discovery, proposal, negotiation, and close.
• Develop and refine outbound messaging and cadences in collaboration with sales leadership to improve response and conversion rates.
• Consistently meet or exceed monthly and quarterly outbound activity and new-logo revenue targets.
• Conduct discovery calls and needs assessments to clearly articulate Allvia's value proposition and match solutions to prospect needs.
• Deliver polished presentations and proposals to prospective clients, including HR leaders, business owners, and executive decision-makers.
• Accurately manage and forecast pipeline activity in the CRM, keeping records current and reporting complete.
• Collaborate with implementation, HR, and client services teams to ensure a smooth handoff and onboarding experience for new clients.
• Stay current on PEO/HR managed services industry trends, competitive positioning, and compliance considerations that affect the sales conversation.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed