Account Executive, Earned (NY/NJ based)

BrilliantNew York, NY
$55,000 - $65,000Remote

About The Position

Brilliant Agency, a respected and rapidly growing agency focused on family-oriented brands, seeks a full-time Account Executive, Earned to support its award-winning full-funnel marketing team. The ideal candidate will have over 2 years of full-time agency experience in consumer products PR or integrated marketing, strong project management skills, and a curiosity for new technology and AI. This role requires the candidate to be based in the NYC/New Jersey Tri State Area. Brilliant Agency is a fully remote PR & marketing agency known for its innovative culture, celebrating achievements with team challenges and virtual happy hours. The agency has been recognized by Inc. as a Best Workplace and one of America's Fastest-Growing Private Companies. Brilliant specializes in serving consumer lifestyle brands, with a focus on products for families, including baby and maternity, toys and games, tech, housewares, and food/beverages.

Requirements

  • Based in the NYC/New Jersey Tri State Area.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2+ years of PR agency experience in the consumer goods industry.
  • Demonstrated project management experience managing timelines, deliverables, and multiple accounts at once.
  • Comfortable using AI tools day to day, with examples of how you've used them.
  • A real willingness to try new technologies and adopt new tools quickly.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
  • A proactive, self-starter attitude with a passion for staying ahead of trends.

Responsibilities

  • Execute public relations strategies to achieve client goals while keeping projects organized, on time, and on track.
  • Manage day-to-day client communication, media relations, creative ideation, trend jacking, and hands-on project management.
  • Curate and oversee comprehensive databases for media contacts.
  • Discover fresh editorial leads and freelance talent utilizing Substacks and platforms like Qwoted.
  • Compose and distribute compelling pitches, alerts, and releases while monitoring for earned placements.
  • Generate innovative story angles designed to capture interest from major national publications.
  • Lead specialized affiliate and commerce-focused outreach efforts.
  • Organize press interviews and craft detailed briefing materials for brand spokespeople.
  • Cultivate meaningful professional ties with influential journalists and content creators.
  • Stay updated on industry shifts and track competitor visibility daily.
  • Oversee client recognition programs through meticulous research, strategic advice, and deadline management.
  • Assume responsibility for campaign timelines, ensuring all account milestones are achieved successfully.
  • Develop project roadmaps, establishing key goals while identifying potential bottlenecks early on.
  • Monitor budgets and team duties, providing consistent updates to internal stakeholders and clients.
  • Leverage organizational tools such as Monday or Asana to maintain workflow transparency.
  • Facilitate collaboration across various teams to guarantee seamless execution of all deliverables.
  • Integrate AI technologies like Claude or ChatGPT to enhance drafting, reporting, and research.
  • Evaluate and implement emerging software solutions, educating the broader team on best practices.
  • Identify technical opportunities to automate routine chores and elevate the standard of output.
  • Support the conceptualization and launch of virtual or in-person press events.

Benefits

  • Unlimited PTO
  • Paid time off between Christmas and New Year's
  • Fabulous Fridays — office closes at 3 pm!
  • 401K with a 3% company match - immediately vested
  • Medical, dental, and vision coverage
  • Medical and Dependent Care FSA
  • Company-Paid Life Insurance
  • Company-Paid Long Term Disability
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