Account Executive, Business Development

Avid Marketing GroupRocky Hill, CT
$0 - $60,000Hybrid

About The Position

We are looking for an Account Executive for our Business Development team. This position requires proactive outbound sales, strategic thinking, persistence, networking, and relationship development. You should be comfortable with cold calling potential clients to build a pipeline, as well as account maintenance. This position has a base salary ($60,000 Annually) and a commission track. Consider this position if you love the art of deal and the thrill of landing a new lead or client. We are looking for candidates that have 3 years of experience in client service/sales role and looking to grow within the agency. We currently have both Beverage Alcohol and CPG clients, we are looking to build in the CPG space by bringing on more clients.

Requirements

  • A Bachelor’s degree in marketing, business administration, communications, or a relevant field.
  • A minimum of 3 years of experience in client services and/or sales.
  • Demonstrates an understanding of sales operations and business practices
  • In-depth knowledge of marketing and sales techniques and best practices.
  • Capacity to manage various projects and work to tight deadlines.
  • Comfortable with negotiation and conversations on pricing.
  • Outstanding written and verbal communication skills.
  • Willingness to travel
  • Proficient with Microsoft Office (PowerPoint presentation creation)

Responsibilities

  • Generate new business opportunities with CPG brands
  • Build and manage outbound prospecting pipeline
  • Secure discovery meetings and presentations
  • Sell SaaS tools/platforms, Shopper marketing retainers, and Consumer promotions
  • Represent the agency at industry events/trade shows
  • Build long-term client relationships
  • Cold calling/email outreach with self-created content
  • LinkedIn prospecting
  • CRM management via Salesforce
  • Building target account lists
  • Following up consistently
  • Booking meetings
  • Discovery calls and qualification with prospective clients
  • Proposal coordination with Business Development lead
  • Strategic solution selling and pricing discussions
  • Closing business
  • Trade shows and events
  • Partner relationship development
  • Work with account teams
  • Assist with proposals
  • Transition sold business into onboarding

Benefits

  • medical
  • dental
  • vision
  • short term disability
  • additional life insurance
  • 401k
  • Profit Sharing
  • Cash Balance plan
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