Account Director

Go Fish Digital

About The Position

Go Fish Digital is seeking an Account Director to lead client relationships, set strategic direction, and support the long-term success and growth of key accounts. The role bridges clients’ business objectives with internal execution, ensuring strategies are effective, scalable, and aligned with market opportunities. The Account Director serves as a senior strategic partner to clients while supporting team development and account growth. The position oversees account performance, workstreams, timelines, budgets, and risks; guides optimization; and identifies opportunities to expand services. It also mentors Account Strategists and Senior Account Strategists and coordinates media, SEO, creative, and analytics teams to deliver cohesive marketing programs. The role calls for strong leadership, business acumen, communication, data-driven decision-making, and the ability to navigate complex client needs while maintaining high-quality delivery.

Requirements

  • Bachelor’s degree required.
  • Seven or more years of experience in client services, account management, or digital marketing.
  • Experience managing large or complex accounts.
  • Working knowledge of digital marketing channels, including owned media (SEO and GEO), paid media (search, social, and programmatic), Email and SMS, and other channels.
  • Strong client leadership and relationship management skills.
  • Strategic thinking and business acumen.
  • Ability to drive growth and identify opportunities.
  • Leadership and team development skills.
  • Strong communication and presentation abilities.
  • Data-driven decision-making skills.
  • Cross-functional collaboration skills.

Nice To Haves

  • Agency experience.
  • Experience working with ecommerce, B2B, or Real Estate clients.
  • Hands-on experience with paid media platforms.
  • Experience with tools and ad platforms such as Google Analytics, Google Ads, Google Search Console, SEMRush, Klaviyo, Meta Ads, and ClickUp.

Responsibilities

  • Serve as the primary strategic contact for key clients.
  • Build and maintain long-term client relationships focused on trust and results.
  • Lead strategic conversations and align marketing efforts with client business goals.
  • Manage client expectations and maintain high levels of satisfaction.
  • Develop account strategies that drive performance and business impact.
  • Identify opportunities for account growth, upselling, and expanded services.
  • Ensure strategies align with client objectives and market opportunities.
  • Oversee performance and guide optimization efforts.
  • Ensure workstreams are executed effectively, on time, and within scope.
  • Monitor account health, including performance, timelines, and budgets.
  • Address risks proactively and implement solutions to maintain momentum.
  • Mentor and support Account Strategists and Senior Account Strategists.
  • Provide feedback, guidance, and development opportunities.
  • Foster accountability, collaboration, and continuous improvement.
  • Align media, SEO, creative, and analytics teams.
  • Drive collaboration to deliver cohesive and effective marketing programs.
  • Improve processes to enhance efficiency and quality.

Benefits

  • Competitive compensation.
  • Flexible work environment.
  • Medical, dental, and vision insurance.
  • Unlimited paid time off.
  • 401(k) with company match.
  • Company-paid life and disability insurance.
  • Paid parental leave.
  • Collaborative culture with autonomy and ownership.
  • Employee wellness programs and additional perks.
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