VM | Account Director

VaynerMedia LLC•New York, NY

5d•$110,000 - $150,000

About The Position

The Account Director is a leader responsible for running the business, ensuring smooth operations, and motivating clients and teams. This role requires integrated strategic and organizational thinking and execution, harnessing the efforts of internal and IAT teams to achieve major brand goals. The Account Director acts as the gatekeeper of brand equity and quality control for all work before it leaves the company.

Requirements

Experience managing teams (internal and IAT).
Experience running multichannel projects and among multi-agency teams.
Experience presenting to senior clients.
Experience leading integrated performance reporting including organic social media, paid social media and integrated on-/off-line efforts for always-on marketing and campaigns.
Experience managing client productions, including pre-production preparation, client management during productions and branded events, and the supervision of post-production and final deliverables.
Knowledge of Advertising Research industry nomenclature (can understand Media Reporting, Millward Brown or MMM Studies).
Mastery of presentation software (Powerpoint, Google Slides) and meeting software (Microsoft Teams, Zoom, Google Meet).
Strong foundational and working knowledge of creative and media across major digital and social channels.
Well versed in common marketing & media principles with a strong understanding of the social media platforms and their ecosystems.

Nice To Haves

Ability to harness the efforts of internal and IAT teams to deliver on big brand goals.
Ability to leverage brand knowledge to inspire the team and contribute ideas that can transform the business.
Ability to effectively lead and shape client presentations and confidently present, as required.
Ability to educate, inspire, motivate, and mentor account teams.
Ability to supervise creative development for the account.
Ability to eat, breathe, and sleep insights into today’s digital & mobile consumer, to develop brand-specific strategies.
Ability to participate in annual planning sessions and lead development of campaign proposals.
Ability to participate on larger strategic projects and help to set strategic agenda for the clients and goals for the team.
Ability to evaluate creative based on brand strategy & guidelines.
Ability to understand all of VaynerMedia's and VaynerX’s offerings, and know how and when to utilize these teams and their offerings.
Ability to proactively identify needs of the client and business to sell-through incremental campaign opportunities.
Ability to present solid presentation skills (verbal, written, visual) to deliver impeccable strategic social counsel.
Ability to partner with creative and media teams to get to a strong story.
Ability to ensure the team is working with consistent processes and templates.
Ability to have a buttoned up approach to day to day management of campaigns and clients.
Ability to be a silo-buster and collaborator.
Ability to inspire creative thinking outside of expected job requirements.
Ability to deliver all projects on time and within budget.
Ability to anticipate production costs, logistics, watch-outs, and what ideas are doable / not doable within a client budget.
Ability to ensure client relationship health is closely tracked and communicated to leadership on a regular basis.
Ability to lead client communications around campaign finances and billing.
Ability to ensure all scopes and schedules are completed and signed in a timely manner.
Ability to work alongside finops lead to keep a handle on monthly billing and scope tracker.

Responsibilities

Act as the overall manager of a client's business, ensuring daily delivery and that all client initiatives run on time and on budget.
Strengthen and own client & partner agency relationships (and all other stakeholders), ensuring the team maps well to the client set.
Deliver Radical Candor to strengthen and grow client relations and operational excellence, providing clear, direct, and motivating feedback.
Manage and attend relevant internal meetings (e.g., creative reviews, account management status meetings, IAT meetings).
Leverage brand knowledge to inspire the team and contribute ideas that can transform the business.
Effectively lead and shape client presentations and confidently present as required.
Understand the role as a leader on the team, being approachable and empathetic, and serving as a role model for direct reports.
Educate, inspire, motivate, and mentor account teams in the commitment to providing best-in-class marketing communications, while contributing to team members' career growth.
Supervise creative development for the account, leading and shaping creative work based on client business objectives and briefs.
Manage up to VP on all client and team-related matters.
Act as a practitioner in the marketing space, living and breathing marketing for the current world, regularly reading business reports and platform updates, and providing a point of view to the client.
Develop brand-specific strategies based on insights into today’s digital & mobile consumer.
Oversee larger campaign productions (e.g., complex video or multiple channel campaigns requiring senior oversight).
Participate in annual planning sessions and lead the development of campaign proposals.
Participate in larger strategic projects and help set the strategic agenda for clients and goals for the team.
Evaluate creative based on brand strategy & guidelines.
Understand all of VaynerMedia's and VaynerX’s offerings, and know how and when to utilize these teams and their offerings.
Proactively identify client and business needs to sell incremental campaign opportunities that help clients achieve efficient returns and results.
Present solid presentation skills (verbal, written, visual) to deliver impeccable strategic social counsel and partner with creative and media teams.
Ensure the team is working with consistent processes and templates and has a buttoned-up approach to day-to-day management of campaigns and clients.
Act as a silo-buster and collaborator, inspiring creative thinking outside of expected job requirements.
Deliver all projects on time and within budget.
Anticipate production costs, logistics, watch-outs, and feasibility within a client budget.
Ensure client relationship health is closely tracked and communicated to leadership.
Lead client communications around campaign finances and billing.
Ensure all scopes and schedules are completed and signed in a timely manner, working alongside the finops lead to manage monthly billing and scope tracker.