Account Director, Earned Media Strategy
About The Position
The Weber Shandwick team is seeking an Account Director of Earned Media with exceptional earned strategy and media relations prowess to support financial services clients in our Corporate Advisory Practice. The ideal candidate will have experience working with financial services brands, advancing thought leadership and proprietary research, building corporate reputation, and positioning FS products and services via earned and integrated programming. Are you someone who tracks the changes happening in the modern media landscape and has unique experience telling stories for financial services brands and executives? Do you love the thrill of the pitch and building media relationships? If so, read on! We are looking for a highly collaborative, original thinker who is endlessly curious about the intersections of people, companies, culture, and media. We want someone who is able to frame a story, develop succinct insights, and explain what it all means in a compelling way. Come grow your career as part of our leading community of earned media strategists.
Requirements
- 7+ years of experience. Agency experience preferred.
- Experience leading projects from start to finish, working with integrated teams across various disciplines.
- Experience supporting clients in financial services with relevant subject matter expertise (e.g. fintech, banking, investing, payments, retirement, insurance, wealth management, etc.).
- Earned strategy and media relations experience with relevant media relationships
- Bachelor's degree
Nice To Haves
- Business Acumen– align talent strategies to drive business goals
- Client Service– client focus and ability to build trust and rapport across all levels
- Proactivity – exhibit relentless pursuit for new and innovative talent strategies
- Collaboration– build strong relationships at all levels across the organization
- Critical Thinking– ask probing questions; anticipate and address critical talent gaps and needs
- Conflict Resolution– possess sound judgment and savvy in navigating and resolving complex talent and organizational issues
Responsibilities
- Builds and maintains excellent relationships with key corporate, business and financial media
- Understands industry landscape/issues that may directly and indirectly impact a client
- Proactively and reactively crafts and tells compelling stories on behalf of clients
- Leads the development of and is responsible for the execution of earned and integrated media programs
- Develops strategies/plans and media materials
- Brings a client-focused attitude that results in work being performed to the highest quality standards
- Counsels and interacts effectively with clients and leaders at client organizations
- Serves as key team member on client and inter-agency teams
- Mentors, coaches and develops direct reports and more junior team members
- Cultivates and participates in new business opportunities and pitches
Benefits
- Medical
- Dental
- Vision
- 401k (with employer match)
- Tuition Reimbursement
- Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
- MyDays – Flexible holiday schedules
- Short-Term Disability
- Paid Employee Family Leave
- Family Building Benefit
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What This Job Offers
Job Type
Full-time
Career Level
Senior
